{"id":13605,"date":"2024-04-17T13:16:50","date_gmt":"2024-04-17T05:16:50","guid":{"rendered":"https:\/\/www.lalimao.com\/news\/?p=13605"},"modified":"2025-06-07T10:10:04","modified_gmt":"2025-06-07T02:10:04","slug":"fb%e6%b3%a8%e5%86%8c%e5%b8%b8%e8%a7%81%e9%94%99%e8%af%af%e8%a7%a3%e5%86%b3%e6%8c%87%e5%8d%97%ef%bc%9a%e9%81%bf%e5%85%8d%e8%b4%a6%e5%8f%b7%e8%a2%ab%e5%b0%81%ef%bc%81-2","status":"publish","type":"post","link":"https:\/\/www.lalimao.com\/news\/13605.html","title":{"rendered":"\u4e1c\u5357\u4e9a&#038;\u62c9\u7f8e\u7535\u5546\u7206\u53d1\uff01Shopee vs. \u7f8e\u5ba2\u591a\uff0c\u8c01\u624d\u662f\u4f60\u7684\u4f9b\u5e94\u94fe\u6700\u4f73\u62cd\u6863\uff1f"},"content":{"rendered":"\n<p>\u8de8\u5883\u7535\u5546\u5708\u6700\u8fd1\u6d41\u4f20\u4e00\u53e5\u8bdd\uff1a&#8221;\u6b27\u7f8e\u5e02\u573a\u62fc\u523a\u5200\uff0c\u4e1c\u5357\u4e9a\u62c9\u7f8e\u6361\u9ec4\u91d1&#8221;\u3002\u786e\u5b9e\uff0c\u5728\u5168\u7403\u7535\u5546\u589e\u901f\u653e\u7f13\u7684\u5927\u73af\u5883\u4e0b\uff0c\u4e1c\u5357\u4e9a\u548c\u62c9\u7f8e\u5e02\u573a\u5374\u9006\u52bf\u4e0a\u626c\uff0c\u6210\u4e3a\u8de8\u5883\u5356\u5bb6\u4e89\u76f8\u5e03\u5c40\u7684\u65b0\u84dd\u6d77\u3002\u4f46\u9762\u5bf9Shopee\u548c\u7f8e\u5ba2\u591a\u8fd9\u4e24\u5927\u533a\u57df\u9738\u4e3b\uff0c\u5f88\u591a\u5356\u5bb6\u72af\u4e86\u9009\u62e9\u56f0\u96be\u75c7\u2014\u2014\u7a76\u7adf\u54ea\u4e2a\u5e73\u53f0\u66f4\u9002\u5408\u81ea\u5df1\u7684\u4f9b\u5e94\u94fe\uff1f\u4eca\u5929\u6211\u4eec\u5c31\u6765\u6df1\u5ea6\u5256\u6790\u8fd9\u4e24\u5927\u5e73\u53f0\u7684\u7279\u70b9\uff0c\u5e76\u6559\u4f60\u5982\u4f55\u7528<strong><a href=\"https:\/\/www.lalimao.com\/\">\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/a><\/strong>\u5b9e\u73b0\u9ad8\u6548\u591a\u8d26\u53f7\u8fd0\u8425\uff0c\u5728\u8fd9\u7247\u7535\u5546\u84dd\u6d77\u4e2d\u4e58\u98ce\u7834\u6d6a\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e00\u3001\u4e1c\u5357\u4e9aVS\u62c9\u7f8e\uff1a\u7535\u5546\u84dd\u6d77\u7684&#8221;\u53cc\u5b50\u661f&#8221;\u5404\u9886\u98ce\u9a9a<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u4e1c\u5357\u4e9a\u5e02\u573a\uff1a\u5e74\u8f7b\u5316\u3001\u79fb\u52a8\u4f18\u5148\u7684\u7535\u5546\u70ed\u571f<\/h3>\n\n\n\n<p>\u4e1c\u5357\u4e9a\u62e5\u67096.7\u4ebf\u4eba\u53e3\uff0c\u5176\u4e2d\u4e92\u8054\u7f51\u7528\u6237\u8d85\u8fc74\u4ebf\uff0c\u7535\u5546\u6e17\u900f\u7387\u5374\u4e0d\u8db310%\uff0c\u8fd9\u610f\u5473\u7740\u5de8\u5927\u7684\u589e\u957f\u7a7a\u95f4\u3002\u5370\u5c3c\u3001\u8d8a\u5357\u7b49\u56fd\u5bb6\u7684\u4e2d\u4ea7\u9636\u7ea7\u8fc5\u901f\u5d1b\u8d77\uff0c\u6d88\u8d39\u80fd\u529b\u4e0d\u5bb9\u5c0f\u89d1\u3002\u636e\u6700\u65b0\u6570\u636e\u663e\u793a\uff0c2025\u5e74\u4e1c\u5357\u4e9a\u7535\u5546GMV\u9884\u8ba1\u5c06\u5b9e\u73b030%\u7684\u589e\u957f\u3002\u8fd9\u91cc\u7684\u7279\u70b9\u662f\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u79fb\u52a8\u7aef\u4e3b\u5bfc<\/strong>\uff1a\u8d85\u8fc770%\u7684\u4ea4\u6613\u901a\u8fc7\u624b\u673a\u5b8c\u6210<\/li>\n\n\n\n<li><strong>\u793e\u4ea4\u7535\u5546\u76db\u884c<\/strong>\uff1a\u76f4\u64ad\u5e26\u8d27\u3001\u77ed\u89c6\u9891\u8425\u9500\u6548\u679c\u663e\u8457<\/li>\n\n\n\n<li><strong>COD\uff08\u8d27\u5230\u4ed8\u6b3e\uff09\u4e3b\u6d41<\/strong>\uff1a\u73b0\u91d1\u652f\u4ed8\u4ecd\u5360\u8f83\u5927\u6bd4\u4f8b<\/li>\n\n\n\n<li><strong>\u7269\u6d41\u6311\u6218\u5927<\/strong>\uff1a\u5c9b\u5c7f\u4f17\u591a\uff0c\u6700\u540e\u4e00\u516c\u91cc\u914d\u9001\u6210\u672c\u9ad8<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u62c9\u7f8e\u5e02\u573a\uff1a\u9ad8\u5ba2\u5355\u4ef7\u3001\u9ad8\u589e\u957f\u7684\u7535\u5546\u65b0\u8d35<\/h3>\n\n\n\n<p>\u62c9\u7f8e\u5e02\u573a\u66f4\u662f\u60ca\u4eba\uff0c2023\u5e74\u96f6\u552e\u7535\u5546\u89c4\u6a21\u5df2\u8fbe2720\u4ebf\u7f8e\u5143\uff0c\u9884\u8ba12025\u5e74\u8de8\u5883\u5360\u6bd4\u5c06\u8fbe15%\u3002\u5df4\u897f\u3001\u58a8\u897f\u54e5\u4e24\u5927\u5e02\u573a\u5c31\u8d21\u732e\u4e86\u62c9\u7f8e\u7535\u5546\u4e00\u534a\u4ee5\u4e0a\u7684\u4efd\u989d\u3002\u8fd9\u91cc\u7684\u7279\u8272\u662f\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5ba2\u5355\u4ef7\u9ad8<\/strong>\uff1a\u666e\u904d\u572825\u7f8e\u5143\u4ee5\u4e0a\uff0c\u90e8\u5206\u54c1\u7c7b\u53ef\u8fbe100\u7f8e\u5143+<\/li>\n\n\n\n<li><strong>\u652f\u4ed8\u4e60\u60ef\u7279\u6b8a<\/strong>\uff1a\u5206\u671f\u4ed8\u6b3e\u6587\u5316\u76db\u884c\uff0c\u7f8e\u5ba2\u591a\u7684Mercado Pago\u5360\u636e\u4e3b\u5bfc<\/li>\n\n\n\n<li><strong>\u7269\u6d41\u6210\u672c\u9ad8\u4f01<\/strong>\uff1a\u5360\u5546\u54c1\u4ef7\u683c\u768435%\uff0c\u8fdc\u9ad8\u4e8e\u4e2d\u56fd\u768415-18%<\/li>\n\n\n\n<li><strong>\u6e05\u5173\u590d\u6742<\/strong>\uff1a\u5df4\u897f\u3001\u58a8\u897f\u54e5\u7b49\u5730\u6d77\u5173\u6548\u7387\u4f4e\u4e0b\uff0c\u5e38\u5bfc\u81f4\u5ef6\u8bef<\/li>\n<\/ul>\n\n\n\n<p><strong>\u5c0f\u8d34\u58eb<\/strong>\uff1a\u5982\u679c\u4f60\u6b63\u5728\u4e3a\u591a\u5e73\u53f0\u8d26\u53f7\u7ba1\u7406\u53d1\u6101\uff0c<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u7684\u9632\u5173\u8054\u529f\u80fd\u53ef\u4ee5\u5b8c\u7f8e\u89e3\u51b3\u8fd9\u4e2a\u95ee\u9898\u3002\u5b83\u80fd\u4e3a\u4f60\u6bcf\u4e2a\u5e97\u94fa\u521b\u5efa\u72ec\u7acb\u7684\u6d4f\u89c8\u5668\u73af\u5883\uff0c\u907f\u514d\u5e73\u53f0\u68c0\u6d4b\u5230\u5173\u8054\u98ce\u9669\u3002\u73b0\u5728\u767b\u5f55\u5b98\u7f51\u8054\u7cfb\u5ba2\u670d\uff0c\u8fd8\u80fd\u9886\u53d63\u5929\u514d\u8d39\u8bd5\u7528\uff0c\u4eb2\u6d4b\u6548\u679c\u6760\u6760\u7684\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e8c\u3001Shopee vs. \u7f8e\u5ba2\u591a\uff1a\u5e73\u53f0\u7279\u6027\u5927PK<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u5e73\u53f0\u57fa\u672c\u9762\u5bf9\u6bd4<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u7ef4\u5ea6<\/th><th>Shopee\uff08\u4e1c\u5357\u4e9a+\u62c9\u7f8e\uff09<\/th><th>\u7f8e\u5ba2\u591a\uff08\u4e13\u6ce8\u62c9\u7f8e\uff09<\/th><\/tr><\/thead><tbody><tr><td><strong>\u6210\u7acb\u65f6\u95f4<\/strong><\/td><td>2015\u5e74<\/td><td>1999\u5e74<\/td><\/tr><tr><td><strong>\u4e3b\u8981\u5e02\u573a<\/strong><\/td><td>\u4e1c\u5357\u4e9a6\u56fd+\u5df4\u897f\u3001\u58a8\u897f\u54e5\u7b49<\/td><td>\u62c9\u7f8e18\u56fd\uff0c\u91cd\u70b9\u5df4\u897f\u3001\u58a8\u897f\u54e5\u3001\u963f\u6839\u5ef7<\/td><\/tr><tr><td><strong>\u5e02\u573a\u4efd\u989d<\/strong><\/td><td>\u5df4\u897f9.2%\uff082023\uff09<\/td><td>\u62c9\u7f8e\u6574\u4f5339%<\/td><\/tr><tr><td><strong>2023\u5e74GMV<\/strong><\/td><td>\u6570\u636e\u672a\u516c\u5f00\uff08\u4e1c\u5357\u4e9a+\u62c9\u7f8e\uff09<\/td><td>445\u4ebf\u7f8e\u5143<\/td><\/tr><tr><td><strong>\u7269\u6d41\u4f53\u7cfb<\/strong><\/td><td>\u81ea\u5efa+\u7b2c\u4e09\u65b9\u5408\u4f5c\uff0c\u5df4\u897f\u670910\u4e2a\u914d\u9001\u4e2d\u5fc3<\/td><td>Mercado Env\u00edos\u81ea\u6709\u7269\u6d41\uff0c48\u5c0f\u65f6\u9001\u8fbe\u738775%<\/td><\/tr><tr><td><strong>\u652f\u4ed8\u65b9\u5f0f<\/strong><\/td><td>ShopeePay+\u672c\u5730\u652f\u4ed8<\/td><td>Mercado Pago\uff086400\u4e07\u6d3b\u8dc3\u7528\u6237\uff09<\/td><\/tr><tr><td><strong>\u5165\u9a7b\u96be\u5ea6<\/strong><\/td><td>\u76f8\u5bf9\u8f83\u4f4e\uff0c\u652f\u6301\u4e2a\u4f53\u6237<\/td><td>\u8f83\u9ad8\uff0c\u9700\u4f01\u4e1a\u8d44\u8d28+\u8fd0\u8425\u8bc1\u660e<\/td><\/tr><tr><td><strong>\u4f63\u91d1\u8d39\u7387<\/strong><\/td><td>\u7ea63-7.7%\uff08\u89c6\u54c1\u7c7b\u548c\u4fc3\u9500\uff09<\/td><td>\u5e73\u574716%\uff08\u58a8\u897f\u54e5\u7535\u5b50\u54c1\u7c7b\uff09<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><em>\u6570\u636e\u6765\u6e90\uff1a\u7efc\u5408\u5404\u5e73\u53f0\u516c\u5f00\u4fe1\u606f\u53ca\u884c\u4e1a\u62a5\u544a<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u8c01\u66f4\u9002\u5408\u4f60\u7684\u4f9b\u5e94\u94fe\uff1f<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">\u9002\u5408\u9009\u62e9Shopee\u7684\u60c5\u51b5\uff1a<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5c0f\u4ef6\u5546\u54c1\u4f9b\u5e94\u5546<\/strong>\uff1aShopee\u4ee5\u4e2d\u5c0f\u4ef6\u5546\u54c1\u4e3a\u4e3b\uff0c2.5kg\u4ee5\u4e0b\u5546\u54c1\u8fd0\u8d39\u4f18\u52bf\u660e\u663e<\/li>\n\n\n\n<li><strong>\u5feb\u65f6\u5c1a\u3001\u5bb6\u5c45\u5c0f\u5546\u54c1<\/strong>\uff1a\u4e1c\u5357\u4e9a\u6d88\u8d39\u8005\u504f\u7231\u6027\u4ef7\u6bd4\u9ad8\u7684\u65e5\u5e38\u7528\u54c1<\/li>\n\n\n\n<li><strong>\u60f3\u8bd5\u6c34\u62c9\u7f8e\u7684\u5356\u5bb6<\/strong>\uff1aShopee\u5df4\u897f\u7ad9\u5165\u9a7b\u95e8\u69db\u76f8\u5bf9\u8f83\u4f4e\uff0c\u53ef\u4f5c\u4e3a\u8df3\u677f<\/li>\n\n\n\n<li><strong>\u64c5\u957f\u793e\u4ea4\u8425\u9500\u7684\u56e2\u961f<\/strong>\uff1aShopee\u7684\u76f4\u64ad\u3001\u77ed\u89c6\u9891\u529f\u80fd\u5b8c\u5584\uff0c\u4e92\u52a8\u6027\u5f3a<\/li>\n<\/ul>\n\n\n\n<p><strong>\u6848\u4f8b<\/strong>\uff1a\u67d0\u4e49\u4e4c\u5c0f\u5546\u54c1\u5356\u5bb6\u4f7f\u7528<strong>\u62c9\u529b\u732b<a href=\"https:\/\/www.lalimao.com\/\">\u6307\u7eb9\u6d4f\u89c8\u5668<\/a><\/strong>\u540c\u65f6\u7ba1\u74065\u4e2aShopee\u5e97\u94fa\uff0c\u901a\u8fc7\u5dee\u5f02\u5316\u9009\u54c1\u548c\u5b9a\u4ef7\uff0c\u534a\u5e74\u5185GMV\u589e\u957f300%\u3002\u62c9\u529b\u732b\u7684\u72ec\u7acbIP\u548c\u6307\u7eb9\u8bbe\u7f6e\u529f\u80fd\uff0c\u786e\u4fdd\u6bcf\u4e2a\u5e97\u94fa\u90fd\u6709&#8221;\u5e72\u51c0&#8221;\u7684\u767b\u5f55\u73af\u5883\uff0c\u5b8c\u5168\u89c4\u907f\u4e86\u5173\u8054\u98ce\u9669\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u9002\u5408\u9009\u62e9\u7f8e\u5ba2\u591a\u7684\u60c5\u51b5\uff1a<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u9ad8\u5ba2\u5355\u4ef7\u4ea7\u54c1\u5356\u5bb6<\/strong>\uff1a\u7535\u5b50\u4ea7\u54c1\u3001\u5bb6\u5c45\u5b89\u9632\u3001\u6c7d\u6469\u914d\u7b49\u54c1\u7c7b\u5229\u6da6\u7a7a\u95f4\u5927<\/li>\n\n\n\n<li><strong>\u5df2\u6709\u5317\u7f8e\u8fd0\u8425\u7ecf\u9a8c\u7684\u5356\u5bb6<\/strong>\uff1a\u53ef\u501f\u52a9\u7f8e\u5ba2\u591a\u7f8e\u56fd\u8f6c\u8fd0\u4ed3\u6a21\u5f0f\uff08\u5fb7\u5ddeFULL\u4ed3\uff09\u964d\u4f4e\u7269\u6d41\u6210\u672c<\/li>\n\n\n\n<li><strong>\u8d44\u91d1\u5b9e\u529b\u96c4\u539a\u7684\u4f01\u4e1a<\/strong>\uff1a\u7f8e\u5ba2\u591a\u5bf9\u5356\u5bb6\u8d44\u8d28\u8981\u6c42\u9ad8\uff0c\u9700\u63d0\u4f9b\u6708\u57475000\u7f8e\u91d1\u6d41\u6c34\u8bc1\u660e<\/li>\n\n\n\n<li><strong>\u91cd\u89c6\u7269\u6d41\u4f53\u9a8c\u7684\u54c1\u724c<\/strong>\uff1a\u7f8e\u5ba2\u591a\u81ea\u6709\u7269\u6d41Mercado Env\u00edos\u768448\u5c0f\u65f6\u9001\u8fbe\u7387\u9ad8\u8fbe75%<\/li>\n<\/ul>\n\n\n\n<p><strong>\u6848\u4f8b<\/strong>\uff1a\u6df1\u5733\u67d03C\u5356\u5bb6\u901a\u8fc7\u7f8e\u5ba2\u591a\u58a8\u897f\u54e5\u6d77\u5916\u4ed3\uff0c\u5c06\u914d\u9001\u65f6\u6548\u7f29\u77ed\u81f33\u5929\u5185\uff0c\u914d\u5408<strong>\u62c9\u529b\u732b\u6d4f\u89c8\u5668<\/strong>\u7684\u591a\u8d26\u53f7\u5e7f\u544a\u6295\u653e\u529f\u80fd\uff0cROI\u63d0\u5347\u4e862\u500d\u4ee5\u4e0a\u3002\u62c9\u529b\u732b\u7684\u81ea\u52a8\u5316\u811a\u672c\u8fd8\u80fd\u5e2e\u52a9\u6279\u91cf\u4e0a\u67b6\u5546\u54c1\uff0c\u8282\u770190%\u7684\u8fd0\u8425\u65f6\u95f4\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"554\" height=\"236\" src=\"https:\/\/www.lalimao.com\/news\/wp-content\/uploads\/image-90.png\" alt=\"\" class=\"wp-image-2238\" srcset=\"https:\/\/www.lalimao.com\/news\/wp-content\/uploads\/image-90.png 554w, https:\/\/www.lalimao.com\/news\/wp-content\/uploads\/image-90-300x128.png 300w\" sizes=\"auto, (max-width: 554px) 100vw, 554px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">\u4e09\u3001\u591a\u5e73\u53f0\u8fd0\u8425\u7684&#8221;\u79d8\u5bc6\u6b66\u5668&#8221;\uff1a\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u5b9e\u6218\u6280\u5de7<\/h2>\n\n\n\n<p>\u5728\u8de8\u5883\u7535\u5546\u9886\u57df\uff0c\u5f88\u591a\u5356\u5bb6\u90fd\u4f1a\u91c7\u53d6&#8221;\u4e0d\u628a\u9e21\u86cb\u653e\u5728\u4e00\u4e2a\u7bee\u5b50\u91cc&#8221;\u7684\u7b56\u7565\uff0c\u540c\u65f6\u8fd0\u8425Shopee\u548c\u7f8e\u5ba2\u591a\u7b49\u591a\u4e2a\u5e73\u53f0\u3002\u4f46\u5e73\u53f0\u4e25\u683c\u7981\u6b62\u540c\u4e00\u5356\u5bb6\u62e5\u6709\u591a\u4e2a\u5173\u8054\u8d26\u53f7\uff0c\u4e00\u65e6\u88ab\u53d1\u73b0\u8f7b\u5219\u4e0b\u67b6\u5546\u54c1\uff0c\u91cd\u5219\u5c01\u5e97\u51bb\u7ed3\u8d44\u91d1\u3002\u8fd9\u65f6\u5019\uff0c<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u5c31\u6210\u4e86\u591a\u8d26\u53f7\u8fd0\u8425\u7684&#8221;\u521a\u9700\u795e\u5668&#8221;\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u4e3a\u4ec0\u4e48\u8de8\u5883\u5356\u5bb6\u90fd\u9700\u8981\u9632\u5173\u8054\u6d4f\u89c8\u5668\uff1f<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5e73\u53f0\u98ce\u63a7\u4e25\u683c<\/strong>\uff1aShopee\u548c\u7f8e\u5ba2\u591a\u90fd\u80fd\u901a\u8fc7\u6d4f\u89c8\u5668\u6307\u7eb9\u3001Cookies\u3001IP\u5730\u5740\u7b49\u591a\u7ef4\u5ea6\u68c0\u6d4b\u5173\u8054\u8d26\u53f7<\/li>\n\n\n\n<li><strong>\u8fd0\u8425\u6548\u7387\u9700\u6c42<\/strong>\uff1a\u56e2\u961f\u591a\u4eba\u534f\u4f5c\u65f6\uff0c\u9700\u8981\u5b89\u5168\u5171\u4eab\u8d26\u53f7\u800c\u4e0d\u89e6\u53d1\u98ce\u63a7<\/li>\n\n\n\n<li><strong>\u5e02\u573a\u6d4b\u8bd5\u9700\u6c42<\/strong>\uff1a\u540c\u4e00\u4ea7\u54c1\u5728\u4e0d\u540c\u56fd\u5bb6\u7ad9\u70b9\u6d4b\u8bd5\u4ef7\u683c\u548c\u5e7f\u544a\u7b56\u7565<\/li>\n\n\n\n<li><strong>\u98ce\u9669\u5206\u6563<\/strong>\uff1a\u907f\u514d\u56e0\u4e00\u4e2a\u8d26\u53f7\u88ab\u5c01\u5bfc\u81f4\u5168\u519b\u8986\u6ca1<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u62c9\u529b\u732b\u7684\u4e94\u5927\u6838\u5fc3\u4f18\u52bf<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u6307\u7eb9\u81ea\u5b9a\u4e49<\/strong>\uff1a\u53ef\u4ee5\u6a21\u62df\u4e0d\u540c\u8bbe\u5907\u578b\u53f7\u3001\u64cd\u4f5c\u7cfb\u7edf\u3001\u5c4f\u5e55\u5206\u8fa8\u7387\u3001\u65f6\u533a\u7b49\u53c2\u6570\uff0c\u8ba9\u6bcf\u4e2a\u8d26\u53f7\u90fd\u6709\u72ec\u4e00\u65e0\u4e8c\u7684&#8221;\u6570\u5b57\u8eab\u4efd\u8bc1&#8221;\u3002<\/li>\n\n\n\n<li><strong>IP\u667a\u80fd\u5206\u914d<\/strong>\uff1a\u652f\u6301\u5168\u7403\u591a\u4e2a\u56fd\u5bb6\u548c\u5730\u533a\u7684IP\u4ee3\u7406\uff0cShopee\u4e1c\u5357\u4e9a\u7ad9\u70b9\u548c\u7f8e\u5ba2\u591a\u62c9\u7f8e\u7ad9\u70b9\u90fd\u80fd\u627e\u5230\u5339\u914d\u7684\u672c\u5730IP\u3002<\/li>\n\n\n\n<li><strong>\u591a\u5f00\u65e0\u538b\u529b<\/strong>\uff1a\u4e00\u53f0\u7535\u8111\u8f7b\u677e\u7ba1\u7406\u6570\u5341\u4e2a\u5e97\u94fa\u540e\u53f0\uff0c\u8d44\u6e90\u5360\u7528\u6781\u4f4e\uff0c\u518d\u4e5f\u4e0d\u7528\u4e70\u4e00\u5806\u624b\u673a\u548c\u7535\u8111\u4e86\uff01<\/li>\n\n\n\n<li><strong>\u81ea\u52a8\u5316\u811a\u672c<\/strong>\uff1a\u5546\u54c1\u6279\u91cf\u4e0a\u67b6\u3001\u8ba2\u5355\u81ea\u52a8\u5904\u7406\u3001\u5e7f\u544a\u667a\u80fd\u6295\u653e\uff0c\u89e3\u653e\u53cc\u624b\u4e0d\u662f\u68a6\u3002<\/li>\n\n\n\n<li><strong>\u6570\u636e\u9694\u79bb<\/strong>\uff1a\u5f7b\u5e95\u675c\u7eddCookie\u548c\u7f13\u5b58\u4ea4\u53c9\u6c61\u67d3\uff0c\u6bcf\u4e2a\u8d26\u53f7\u73af\u5883\u90fd\u5e72\u51c0\u5982\u65b0\u3002<\/li>\n<\/ol>\n\n\n\n<p><strong>\u771f\u5b9e\u7528\u6237\u53cd\u9988<\/strong>\uff1a&#8221;\u7528\u4e86\u62c9\u529b\u732b\u540e\uff0c\u6211\u4eec\u56e2\u961f5\u4e2a\u4eba\u53ef\u4ee5\u540c\u65f6\u64cd\u4f5c20\u4e2a\u5e97\u94fa\uff0c\u518d\u4e5f\u4e0d\u7528\u62c5\u5fc3\u8d26\u53f7\u5173\u8054\u95ee\u9898\u4e86\u3002\u6700\u60ca\u559c\u7684\u662f\u5e7f\u544a\u6295\u653e\u6210\u672c\u964d\u4f4e\u4e8630%\uff0c\u56e0\u4e3a\u4e0d\u540c\u8d26\u53f7\u80fd\u6d4b\u8bd5\u66f4\u591a\u5173\u952e\u8bcd\u548c\u51fa\u4ef7\u7b56\u7565\u3002&#8221; \u2014\u2014 \u5e7f\u5dde\u67d0\u8de8\u5883\u7535\u5546\u516c\u53f8\u8fd0\u8425\u603b\u76d1<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u5b9e\u6218\u5e94\u7528\u573a\u666f<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">\u573a\u666f\u4e00\uff1a\u591a\u56fd\u5bb6\u7ad9\u70b9\u8fd0\u8425<\/h4>\n\n\n\n<p>\u5047\u8bbe\u4f60\u540c\u65f6\u505aShopee\u9a6c\u6765\u897f\u4e9a\u7ad9\u3001\u5370\u5c3c\u7ad9\u548c\u7f8e\u5ba2\u591a\u58a8\u897f\u54e5\u7ad9\u3001\u5df4\u897f\u7ad9\uff0c\u4f7f\u7528\u62c9\u529b\u732b\u53ef\u4ee5\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e3a\u6bcf\u4e2a\u7ad9\u70b9\u521b\u5efa\u72ec\u7acb\u6d4f\u89c8\u5668\u914d\u7f6e\u6587\u4ef6<\/li>\n\n\n\n<li>\u5206\u914d\u5bf9\u5e94\u7684\u56fd\u5bb6IP\uff08\u9a6c\u6765\u897f\u4e9aIP\u3001\u5df4\u897fIP\u7b49\uff09<\/li>\n\n\n\n<li>\u8bbe\u7f6e\u76f8\u5e94\u7684\u8bed\u8a00\u548c\u65f6\u533a<\/li>\n\n\n\n<li>\u5b8c\u5168\u6a21\u62df\u5f53\u5730\u7528\u6237\u767b\u5f55\u884c\u4e3a<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u573a\u666f\u4e8c\uff1a\u5e97\u94fa\u77e9\u9635\u8fd0\u8425<\/h4>\n\n\n\n<p>\u5f88\u591a\u5927\u5356\u5bb6\u4f1a\u91c7\u53d6&#8221;\u5e97\u7fa4&#8221;\u7b56\u7565\uff0c\u5728\u540c\u4e00\u5e73\u53f0\u8fd0\u8425\u591a\u4e2a\u5e97\u94fa\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6bcf\u4e2a\u5e97\u94fa\u4f7f\u7528\u4e0d\u540c\u7684\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u914d\u7f6e\u6587\u4ef6<\/li>\n\n\n\n<li>\u4e0d\u540c\u5e97\u94fa\u7ecf\u8425\u4e0d\u540c\u54c1\u7c7b\u6216\u4ef7\u683c\u5e26<\/li>\n\n\n\n<li>\u5e7f\u544a\u6295\u653e\u7b56\u7565\u5dee\u5f02\u5316\u6d4b\u8bd5<\/li>\n\n\n\n<li>\u907f\u514d\u56e0\u4e00\u4e2a\u5e97\u94fa\u8fdd\u89c4\u5f71\u54cd\u5176\u4ed6\u5e97\u94fa<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">\u573a\u666f\u4e09\uff1a\u56e2\u961f\u534f\u4f5c\u7ba1\u7406<\/h4>\n\n\n\n<p>\u516c\u53f8\u591a\u4eba\u64cd\u4f5c\u540c\u4e00\u5e97\u94fa\u65f6\u5bb9\u6613\u89e6\u53d1\u98ce\u63a7\uff0c\u4f7f\u7528\u62c9\u529b\u732b\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53ef\u4e3a\u6bcf\u4e2a\u5458\u5de5\u5206\u914d\u72ec\u7acb\u767b\u5f55\u73af\u5883<\/li>\n\n\n\n<li>\u6743\u9650\u7cbe\u7ec6\u5316\u7ba1\u7406\uff08\u5ba2\u670d\u53ea\u5f00\u804a\u5929\u6743\u9650\uff0c\u8fd0\u8425\u6709\u5e7f\u544a\u6743\u9650\u7b49\uff09<\/li>\n\n\n\n<li>\u64cd\u4f5c\u65e5\u5fd7\u5b8c\u6574\u8bb0\u5f55\uff0c\u8d23\u4efb\u53ef\u8ffd\u6eaf<\/li>\n<\/ul>\n\n\n\n<p><strong>\u9650\u65f6\u798f\u5229<\/strong>\uff1a\u73b0\u5728\u8bbf\u95ee\u62c9\u529b\u732b\u5b98\u7f51\uff0c\u8054\u7cfb\u5ba2\u670d\u62a5\u6697\u53f7&#8221;\u7535\u5546\u84dd\u6d77&#8221;\uff0c\u53ef\u989d\u5916\u83b7\u5f97\u300aShopee&amp;\u7f8e\u5ba2\u591a\u8fd0\u8425\u907f\u5751\u6307\u5357\u300b\u7535\u5b50\u4e66\u4e00\u4efd\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u56db\u3001\u51b3\u80dc\u84dd\u6d77\uff1a\u7ed9\u8de8\u5883\u5356\u5bb6\u7684\u5b9e\u7528\u5efa\u8bae<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u7269\u6d41\u7b56\u7565\u4f18\u5316<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4e1c\u5357\u4e9a\u5e02\u573a<\/strong>\uff1a\u4f18\u5148\u9009\u62e9Shopee\u5b98\u65b9\u7269\u6d41SLS\uff0c\u6216\u4e0e\u672c\u5730\u4ed3\u914d\u670d\u52a1\u5546\u5408\u4f5c\uff0c\u89e3\u51b3\u6700\u540e\u4e00\u516c\u91cc\u96be\u9898\u3002\u6700\u65b0\u6d88\u606f\u663e\u793a\uff0cShopee\u4e0eShein\u5df2\u6210\u4e3a\u5df4\u897f\u6700\u5927\u7684\u4ed3\u50a8\u79df\u6237\u3002<\/li>\n\n\n\n<li><strong>\u62c9\u7f8e\u5e02\u573a<\/strong>\uff1a\u7f8e\u5ba2\u591a\u7684Mercado Env\u00edos\u662f\u9996\u9009\uff0c48\u5c0f\u65f6\u5185\u59a5\u6295\u7387\u9ad8\u8fbe75%\u3002\u5bf9\u4e8e\u9ad8\u4ef7\u503c\u5546\u54c1\uff0c\u53ef\u8003\u8651\u58a8\u897f\u54e5\u6d77\u5916\u4ed3\uff0c\u5c06\u914d\u9001\u65f6\u95f4\u7f29\u77ed\u81f33\u5929\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u652f\u4ed8\u4e0e\u5b9a\u4ef7\u6280\u5de7<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shopee\u5e73\u53f0\u8981\u7279\u522b\u6ce8\u610fCOD\u8ba2\u5355\u7684\u8d44\u91d1\u5468\u8f6c\u538b\u529b\uff0c\u5efa\u8bae\u4f7f\u7528<strong>\u62c9\u529b\u732b\u6d4f\u89c8\u5668<\/strong>\u7684\u81ea\u52a8\u5316\u5de5\u5177\u5b9e\u65f6\u8ddf\u8e2a\u56de\u6b3e\u60c5\u51b5\u3002<\/li>\n\n\n\n<li>\u7f8e\u5ba2\u591a\u5b9a\u4ef7\u65f6\u52a1\u5fc5\u8003\u8651\u9ad8\u989d\u4f63\u91d1\uff08\u90e8\u5206\u54c1\u7c7b\u8fbe16%\uff09\u548c\u5206\u671f\u4ed8\u6b3e\u7684\u8d44\u91d1\u5360\u7528\u6210\u672c\u3002\u4f7f\u7528\u62c9\u529b\u732b\u7684\u591a\u8d26\u53f7\u6bd4\u4ef7\u529f\u80fd\uff0c\u53ef\u4ee5\u5feb\u901f\u627e\u5230\u6700\u4f18\u5b9a\u4ef7\u7b56\u7565\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u672c\u571f\u5316\u8fd0\u8425\u5173\u952e<\/h3>\n\n\n\n<ul 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