{"id":5043,"date":"2025-07-18T13:15:30","date_gmt":"2025-07-18T05:15:30","guid":{"rendered":"https:\/\/www.lalimao.com\/information\/?p=5043"},"modified":"2025-07-18T13:15:30","modified_gmt":"2025-07-18T05:15:30","slug":"%e6%b1%bd%e8%bd%a6%e8%90%a5%e9%94%80%e5%b7%a5%e5%85%b7%e6%9c%89%e5%93%aa%e4%ba%9b%ef%bc%9a%e4%bb%8e%e4%bc%a0%e7%bb%9f%e5%88%b0%e6%95%b0%e5%ad%97%e5%8c%96%e7%9a%84%e5%85%a8%e6%96%b9%e4%bd%8d%e6%8c%87","status":"publish","type":"post","link":"https:\/\/www.lalimao.com\/information\/5043.html","title":{"rendered":"\u6c7d\u8f66\u8425\u9500\u5de5\u5177\u6709\u54ea\u4e9b\uff1a\u4ece\u4f20\u7edf\u5230\u6570\u5b57\u5316\u7684\u5168\u65b9\u4f4d\u6307\u5357"},"content":{"rendered":"\n<p>\u5728\u5f53\u4eca\u7ade\u4e89\u6fc0\u70c8\u7684\u6c7d\u8f66\u5e02\u573a\uff0c\u8425\u9500\u5de5\u5177\u7684\u9009\u62e9\u548c\u4f7f\u7528\u76f4\u63a5\u5173\u7cfb\u5230\u4f01\u4e1a\u7684\u9500\u552e\u4e1a\u7ee9\u548c\u54c1\u724c\u5f71\u54cd\u529b\u3002\u968f\u7740\u6570\u5b57\u5316\u6280\u672f\u7684\u8fc5\u731b\u53d1\u5c55\uff0c\u6c7d\u8f66\u8425\u9500\u5df2\u7ecf\u4ece\u4f20\u7edf\u7684\u7ebf\u4e0b\u5c55\u793a\u3001\u5e7f\u544a\u6295\u653e\uff0c\u6269\u5c55\u5230\u4e86\u7ebf\u4e0a\u591a\u6e20\u9053\u3001\u591a\u5e73\u53f0\u7684\u6574\u5408\u8425\u9500\u3002\u672c\u6587\u5c06\u4e3a\u60a8\u8be6\u7ec6\u4ecb\u7ecd\u5f53\u524d\u6c7d\u8f66\u884c\u4e1a\u4e3b\u6d41\u7684\u8425\u9500\u5de5\u5177\uff0c\u5e76\u63a2\u8ba8\u5982\u4f55\u5229\u7528\u62c9\u529b\u732b\u9632\u5173\u8054\u6d4f\u89c8\u5668\u7b49\u521b\u65b0\u5de5\u5177\u63d0\u5347\u8425\u9500\u6548\u7387\uff0c\u907f\u514d\u8d26\u53f7\u5173\u8054\u98ce\u9669\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u6c7d\u8f66\u8425\u9500\u5de5\u5177\u6982\u89c8\uff1a\u6784\u5efa\u5168\u65b9\u4f4d\u8425\u9500\u77e9\u9635<\/h2>\n\n\n\n<p>\u6c7d\u8f66\u8425\u9500\u5de5\u5177\u79cd\u7c7b\u7e41\u591a\uff0c\u6839\u636e\u4f7f\u7528\u573a\u666f\u548c\u6280\u672f\u7279\u70b9\uff0c\u6211\u4eec\u53ef\u4ee5\u5c06\u5176\u5206\u4e3a\u4ee5\u4e0b\u51e0\u5927\u7c7b\uff1a<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u5ba2\u6237\u5173\u7cfb\u7ba1\u7406\uff08CRM\uff09\u7cfb\u7edf<\/h3>\n\n\n\n<p>CRM\u7cfb\u7edf\u662f\u6c7d\u8f66\u8425\u9500\u7684&#8221;\u5927\u8111\u4e2d\u67a2&#8221;\uff0c\u5e2e\u52a9\u4f01\u4e1a\u7ba1\u7406\u5ba2\u6237\u6570\u636e\u3001\u8ddf\u8e2a\u9500\u552e\u6d41\u7a0b\u5e76\u4f18\u5316\u5ba2\u6237\u4f53\u9a8c\u3002\u5728\u6c7d\u8f66\u884c\u4e1a\uff0c\u4e13\u4e1a\u7684CRM\u5de5\u5177\u5982Salesforce\u3001HubSpot\u3001Zoho CRM\u7b49\u88ab\u5e7f\u6cdb\u4f7f\u7528\uff0c\u5b83\u4eec\u80fd\u591f\u8bb0\u5f55\u5ba2\u6237\u4ece\u521d\u6b21\u63a5\u89e6\u5230\u6700\u7ec8\u8d2d\u4e70\u7684\u5b8c\u6574\u5386\u7a0b\uff0c\u5b9e\u73b0\u7cbe\u51c6\u8425\u9500\u3002\u7279\u522b\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u50cfAutoRaptor\u3001VinSolutions\u8fd9\u6837\u7684\u6c7d\u8f66\u884c\u4e1a\u4e13\u7528CRM\uff0c\u8fd8\u96c6\u6210\u4e86\u5e93\u5b58\u7ba1\u7406\u3001\u91d1\u878d\u670d\u52a1\u7b49\u6a21\u5757\uff0c\u4e3a\u7ecf\u9500\u5546\u63d0\u4f9b\u4e00\u7ad9\u5f0f\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u7ecf\u9500\u5546\u7ba1\u7406\u7cfb\u7edf\uff08DMS\uff09<\/h3>\n\n\n\n<p>DMS\uff08Dealer Management System\uff09\u662f\u6c7d\u8f66\u7ecf\u9500\u5546\u7684\u6838\u5fc3\u8fd0\u8425\u5e73\u53f0\uff0c\u8986\u76d6\u9500\u552e\u3001\u5e93\u5b58\u3001\u8d22\u52a1\u548c\u552e\u540e\u5168\u6d41\u7a0b\u3002\u8fd9\u7c7b\u7cfb\u7edf\u5982CDK Drive\u3001DealerSocket\u7b49\uff0c\u4e0d\u4ec5\u80fd\u7ba1\u7406\u8f66\u8f86\u5e93\u5b58\u548c\u96f6\u914d\u4ef6\uff0c\u8fd8\u80fd\u751f\u6210\u9500\u552e\u9884\u6d4b\u548c\u8d22\u52a1\u62a5\u544a\uff0c\u5e2e\u52a9\u7ecf\u9500\u5546\u505a\u51fa\u66f4\u660e\u667a\u7684\u51b3\u7b56\u3002\u5bf9\u4e8e\u4e2d\u5c0f\u578b\u7ecf\u9500\u5546\uff0c\u7b80\u6613\u7248\u7684\u5e93\u5b58\u7ba1\u7406\u8f6f\u4ef6\u5982AutoManager\u4e5f\u662f\u4e0d\u9519\u7684\u9009\u62e9\uff0c\u5b83\u4eec\u6210\u672c\u66f4\u4f4e\u4e14\u6613\u4e8e\u4e0a\u624b\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u6570\u636e\u5206\u6790\u4e0e\u53ef\u89c6\u5316\u5de5\u5177<\/h3>\n\n\n\n<p>\u6570\u636e\u9a71\u52a8\u7684\u8425\u9500\u5df2\u6210\u4e3a\u884c\u4e1a\u6807\u914d\u3002Tableau\u3001Power BI\u7b49\u5de5\u5177\u80fd\u591f\u5c06\u6d77\u91cf\u9500\u552e\u6570\u636e\u8f6c\u5316\u4e3a\u76f4\u89c2\u7684\u56fe\u8868\u548c\u4eea\u8868\u76d8\uff0c\u5e2e\u52a9\u8425\u9500\u4eba\u5458\u8bc6\u522b\u8d8b\u52bf\u3001\u53d1\u73b0\u95ee\u9898\u5e76\u4f18\u5316\u7b56\u7565\u3002\u5373\u4f7f\u662f\u57fa\u7840\u7684Excel\uff0c\u914d\u5408\u9002\u5f53\u7684\u6570\u636e\u5206\u6790\u6280\u5de7\uff0c\u4e5f\u80fd\u5b8c\u6210\u9500\u552e\u9884\u6d4b\u548c\u5e02\u573a\u5206\u6790\u5de5\u4f5c\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. \u6570\u5b57\u5316\u8425\u9500\u5e73\u53f0<\/h3>\n\n\n\n<p>\u6570\u5b57\u5316\u8425\u9500\u5e73\u53f0\u5305\u62ec\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u200b<strong>\u200b\u5782\u76f4\u7c7b\u6c7d\u8f66\u5a92\u4f53\u200b<\/strong>\u200b\uff1a\u5982\u6c7d\u8f66\u4e4b\u5bb6\u3001\u6613\u8f66\u7f51\uff0c\u63d0\u4f9b\u65b0\u8f66\u8bc4\u6d4b\u3001\u62a5\u4ef7\u5bf9\u6bd4\u53ca\u7ecf\u9500\u5546\u5bfc\u6d41\u670d\u52a1<\/li>\n\n\n\n<li>\u200b<strong>\u200b\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u200b<\/strong>\u200b\uff1a\u5fae\u4fe1\u3001\u5fae\u535a\u3001\u6296\u97f3\u7b49\uff0c\u901a\u8fc7KOL\u5408\u4f5c\u3001\u54c1\u724c\u6311\u6218\u8d5b\u7b49\u5f62\u5f0f\u89e6\u8fbe\u76ee\u6807\u7528\u6237<\/li>\n\n\n\n<li>\u200b<strong>\u200b\u641c\u7d22\u5f15\u64ce\u4e0e\u4fe1\u606f\u6d41\u5e7f\u544a\u200b<\/strong>\u200b\uff1a\u767e\u5ea6\u3001Google Ads\u7b49\uff0c\u5b9e\u73b0\u7cbe\u51c6\u89e6\u8fbe\u6f5c\u5728\u8d2d\u8f66\u7528\u6237<\/li>\n\n\n\n<li>\u200b<strong>\u200b\u7535\u5546\u5e73\u53f0\u200b<\/strong>\u200b\uff1a\u5929\u732b\u6c7d\u8f66\u3001\u4eac\u4e1c\u6c7d\u8f66\u7b49\uff0c\u652f\u6301\u65b0\u8f66\u9884\u552e\u548c\u5468\u8fb9\u4ea7\u54c1\u9500\u552e<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">5. \u7ebf\u4e0b\u8425\u9500\u5de5\u5177<\/h3>\n\n\n\n<p>\u5c3d\u7ba1\u6570\u5b57\u5316\u6d6a\u6f6e\u6c79\u6d8c\uff0c\u7ebf\u4e0b\u8425\u9500\u5de5\u5177\u4f9d\u7136\u4e0d\u53ef\u6216\u7f3a\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u200b<strong>\u200b\u8f66\u5c55\u53c2\u5c55\u200b<\/strong>\u200b\uff1a\u56fd\u9645\u8f66\u5c55\u548c\u5730\u65b9\u8f66\u5c55\u662f\u5c55\u793a\u65b0\u8f66\u578b\u3001\u63d0\u5347\u54c1\u724c\u5f71\u54cd\u529b\u7684\u91cd\u8981\u821e\u53f0<\/li>\n\n\n\n<li>\u200b<strong>\u200b\u8bd5\u9a7e\u4f53\u9a8c\u6d3b\u52a8\u200b<\/strong>\u200b\uff1a\u8ba9\u6f5c\u5728\u5ba2\u6237\u4eb2\u8eab\u611f\u53d7\u8f66\u8f86\u6027\u80fd\uff0c\u662f\u4fc3\u6210\u4ea4\u6613\u7684\u5173\u952e\u73af\u8282<\/li>\n\n\n\n<li>\u200b<strong>\u200b\u5c55\u793a\u5385\u6d3b\u52a8\u200b<\/strong>\u200b\uff1a\u65b0\u8f66\u53d1\u5e03\u4f1a\u3001\u8f66\u4e3b\u4ea4\u6d41\u4f1a\u7b49\uff0c\u589e\u5f3a\u5ba2\u6237\u5bf9\u54c1\u724c\u7684\u8ba4\u540c\u611f<\/li>\n\n\n\n<li>\u200b<strong>\u200b\u6237\u5916\u5e7f\u544a\u200b<\/strong>\u200b\uff1a\u9ad8\u901f\u516c\u8def\u5e7f\u544a\u724c\u3001\u5546\u573aLED\u5c4f\u7b49\uff0c\u957f\u671f\u66dd\u5149\u63d0\u5347\u54c1\u724c\u8ba4\u77e5\u5ea6<\/li>\n<\/ul>\n\n\n\n<p><em>\u8868\uff1a\u6c7d\u8f66\u8425\u9500\u5de5\u5177\u5206\u7c7b\u53ca\u4ee3\u8868\u4ea7\u54c1<\/em><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u200b<strong>\u200b\u7c7b\u522b\u200b<\/strong>\u200b<\/th><th>\u200b<strong>\u200b\u4e3b\u8981\u529f\u80fd\u200b<\/strong>\u200b<\/th><th>\u200b<strong>\u200b\u4ee3\u8868\u4ea7\u54c1\/\u5e73\u53f0\u200b<\/strong>\u200b<\/th><th>\u200b<strong>\u200b\u9002\u7528\u573a\u666f\u200b<\/strong>\u200b<\/th><\/tr><\/thead><tbody><tr><td>CRM\u7cfb\u7edf<\/td><td>\u5ba2\u6237\u6570\u636e\u7ba1\u7406\u3001\u9500\u552e\u6d41\u7a0b\u8ddf\u8e2a<\/td><td>Salesforce, HubSpot, AutoRaptor<\/td><td>\u9500\u552e\u56e2\u961f\u7ba1\u7406\u3001\u5ba2\u6237\u5173\u7cfb\u7ef4\u62a4<\/td><\/tr><tr><td>DMS\u7cfb\u7edf<\/td><td>\u7ecf\u9500\u5546\u5168\u6d41\u7a0b\u7ba1\u7406<\/td><td>CDK Drive, DealerSocket<\/td><td>4S\u5e97\u3001\u6c7d\u8f66\u7ecf\u9500\u5546\u65e5\u5e38\u8fd0\u8425<\/td><\/tr><tr><td>\u6570\u636e\u5206\u6790\u5de5\u5177<\/td><td>\u9500\u552e\u6570\u636e\u5206\u6790\u3001\u5e02\u573a\u8d8b\u52bf\u6d1e\u5bdf<\/td><td>Tableau, Power BI, Excel<\/td><td>\u8425\u9500\u51b3\u7b56\u652f\u6301\u3001\u4e1a\u7ee9\u5206\u6790<\/td><\/tr><tr><td>\u6570\u5b57\u5316\u8425\u9500\u5e73\u53f0<\/td><td>\u54c1\u724c\u66dd\u5149\u3001\u7ebf\u7d22\u83b7\u53d6<\/td><td>\u6c7d\u8f66\u4e4b\u5bb6, \u6296\u97f3, \u767e\u5ea6\u63a8\u5e7f<\/td><td>\u7ebf\u4e0a\u54c1\u724c\u63a8\u5e7f\u3001\u7cbe\u51c6\u83b7\u5ba2<\/td><\/tr><tr><td>\u7ebf\u4e0b\u8425\u9500\u5de5\u5177<\/td><td>\u4ea7\u54c1\u5c55\u793a\u3001\u7528\u6237\u4f53\u9a8c<\/td><td>\u8f66\u5c55, \u8bd5\u9a7e\u4f1a, \u5c55\u793a\u5385\u6d3b\u52a8<\/td><td>\u4ea7\u54c1\u4f53\u9a8c\u3001\u54c1\u724c\u5f62\u8c61\u5851\u9020<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u6570\u5b57\u5316\u8425\u9500\u4e2d\u7684\u521b\u65b0\u5de5\u5177\uff1a\u62c9\u529b\u732b\u9632\u5173\u8054\u6d4f\u89c8\u5668<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.lalimao.com\/information\/wp-content\/uploads\/lalimao-image584.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u5728\u6c7d\u8f66\u6570\u5b57\u5316\u8425\u9500\u9886\u57df\uff0c\u591a\u8d26\u53f7\u7ba1\u7406\u662f\u4e00\u4e2a\u5e38\u89c1\u9700\u6c42\u3002\u8425\u9500\u56e2\u961f\u53ef\u80fd\u9700\u8981\u5728\u4e0d\u540c\u5e73\u53f0\uff08\u5982\u6c7d\u8f66\u4e4b\u5bb6\u3001\u6613\u8f66\u7f51\u3001\u6296\u97f3\u7b49\uff09\u8fd0\u8425\u591a\u4e2a\u8d26\u53f7\uff0c\u6216\u8005\u7531\u591a\u4e2a\u56e2\u961f\u6210\u5458\u540c\u65f6\u64cd\u4f5c\u793e\u4ea4\u5a92\u4f53\u8d26\u53f7\u3002\u8fd9\u65f6\uff0c\u200b<strong>\u200b\u8d26\u53f7\u5173\u8054\u98ce\u9669\u200b<\/strong>\u200b\u5c31\u6210\u4e3a\u5fc5\u987b\u9762\u5bf9\u7684\u6311\u6218\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u4e3a\u4ec0\u4e48\u6c7d\u8f66\u8425\u9500\u9700\u8981\u9632\u5173\u8054\u5de5\u5177\uff1f<\/h3>\n\n\n\n<p>\u5404\u5927\u5e73\u53f0\u90fd\u6709\u4e00\u5957\u590d\u6742\u7684\u673a\u5236\u6765\u68c0\u6d4b\u548c\u9650\u5236\u591a\u8d26\u53f7\u64cd\u4f5c\u3002\u4ee5\u6c7d\u8f66\u4e4b\u5bb6\u4e3a\u4f8b\uff0c\u5982\u679c\u7cfb\u7edf\u68c0\u6d4b\u5230\u540c\u4e00IP\u5730\u5740\u6216\u8bbe\u5907\u767b\u5f55\u591a\u4e2a\u8d26\u53f7\uff0c\u53ef\u80fd\u4f1a\u5224\u5b9a\u4e3a\u8fdd\u89c4\u64cd\u4f5c\uff0c\u8f7b\u5219\u9650\u6d41\uff0c\u91cd\u5219\u5c01\u53f7\u3002\u5bf9\u4e8e\u6c7d\u8f66\u7ecf\u9500\u5546\u548c\u8425\u9500\u56e2\u961f\u6765\u8bf4\uff0c\u8fd9\u610f\u5473\u7740\u7cbe\u5fc3\u8fd0\u8425\u7684\u8d26\u53f7\u53ef\u80fd\u4e00\u591c\u4e4b\u95f4\u5931\u53bb\u4ef7\u503c\uff0c\u524d\u671f\u6295\u5165\u7684\u5e7f\u544a\u8d39\u548c\u5185\u5bb9\u521b\u4f5c\u52aa\u529b\u4ed8\u8bf8\u4e1c\u6d41\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u62c9\u529b\u732b\u9632\u5173\u8054\u6d4f\u89c8\u5668\u7684\u6838\u5fc3\u4f18\u52bf<\/h3>\n\n\n\n<p>\u62c9\u529b\u732b\u9632\u5173\u8054\u6d4f\u89c8\u5668\u6b63\u662f\u4e3a\u89e3\u51b3\u8fd9\u4e00\u95ee\u9898\u800c\u751f\u7684\u521b\u65b0\u5de5\u5177\u3002\u5b83\u901a\u8fc7\u4ee5\u4e0b\u6280\u672f\u624b\u6bb5\uff0c\u4e3a\u6c7d\u8f66\u8425\u9500\u4eba\u5458\u63d0\u4f9b\u5b89\u5168\u9ad8\u6548\u7684\u591a\u8d26\u53f7\u7ba1\u7406\u89e3\u51b3\u65b9\u6848\uff1a<\/p>\n\n\n\n<ol 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