{"id":4594,"date":"2025-06-19T10:03:44","date_gmt":"2025-06-19T02:03:44","guid":{"rendered":"https:\/\/www.lalimao.com\/information\/?p=4594"},"modified":"2025-06-19T10:03:44","modified_gmt":"2025-06-19T02:03:44","slug":"%e7%9b%98%e7%82%b9%e7%bd%91%e7%bb%9c%e6%8e%a8%e5%b9%bf%e6%9c%89%e5%93%aa%e4%ba%9b%e5%b7%a5%e5%85%b7%ef%bc%9a%e4%bb%8e%e6%b5%81%e9%87%8f%e8%8e%b7%e5%8f%96%e5%88%b0%e8%b4%a6%e5%8f%b7%e5%ae%89%e5%85%a8","status":"publish","type":"post","link":"https:\/\/www.lalimao.com\/information\/4594.html","title":{"rendered":"\u76d8\u70b9\u7f51\u7edc\u63a8\u5e7f\u6709\u54ea\u4e9b\u5de5\u5177\uff1a\u4ece\u6d41\u91cf\u83b7\u53d6\u5230\u8d26\u53f7\u5b89\u5168\u7684\u5168\u94fe\u8def\u89e3\u6790"},"content":{"rendered":"\n<p>\u5f53\u8001\u677f\u6216\u5ba2\u6237\u95ee\u4f60\u201c\u7f51\u7edc\u63a8\u5e7f\u6709\u54ea\u4e9b\u5de5\u5177\uff1f\u201d\u65f6\uff0c\u4e00\u4e2a\u65b0\u624b\u8fd0\u8425\u53ef\u80fd\u4f1a\u7acb\u523b\u62a5\u51fa\u4e00\u5806\u540d\u8bcd\uff1a\u5fae\u4fe1\u8425\u9500\u8f6f\u4ef6\u3001SEO\u67e5\u8be2\u5de5\u5177\u3001\u5185\u5bb9\u5206\u53d1\u5de5\u5177\u3001\u90ae\u4ef6\u7fa4\u53d1\u5e73\u53f0\u3001\u77ed\u89c6\u9891\u526a\u8f91\u5de5\u5177\u2026\u2026\u8fd9\u4e9b\u7b54\u6848\u6ca1\u9519\uff0c\u4f46\u5b83\u4eec\u53ea\u63cf\u7ed8\u4e86\u7f51\u7edc\u63a8\u5e7f\u7684\u201c\u70b9\u201d\uff0c\u800c\u6ca1\u6709\u8fde\u63a5\u6210\u201c\u9762\u201d\u3002<\/p>\n\n\n\n<p>\u4e00\u4e2a\u4e13\u4e1a\u7684\u8fd0\u8425\u8005\uff0c\u4ed6\u7684\u5de5\u5177\u7bb1\u662f\u5206\u5c42\u7684\u3001\u6210\u4f53\u7cfb\u7684\u3002\u4ed6\u77e5\u9053\uff0c\u6210\u529f\u7684\u7f51\u7edc\u63a8\u5e7f\uff0c\u662f\u4e00\u4e2a\u5b8c\u6574\u7684\u94fe\u8def\uff0c\u4ece\u524d\u7aef\u7684\u201c<strong>\u6d41\u91cf\u83b7\u53d6<\/strong>\u201d\uff0c\u5230\u4e2d\u7aef\u7684\u201c<strong>\u5185\u5bb9\u627f\u8f7d<\/strong>\u201d\uff0c\u518d\u5230\u540e\u7aef\u7684\u201c<strong>\u8d26\u53f7\u5b89\u5168<\/strong>\u201d\uff0c\u73af\u73af\u76f8\u6263\uff0c\u7f3a\u4e00\u4e0d\u53ef\u3002\u4eca\u5929\uff0c\u6211\u4eec\u5c31\u6765\u5bf9\u8fd9\u4e2a\u5168\u94fe\u8def\u7684\u5de5\u5177\u8fdb\u884c\u4e00\u6b21\u6df1\u5ea6\u76d8\u70b9\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.lalimao.com\/information\/wp-content\/uploads\/lalimao-image585.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p><strong>\u7b2c\u4e00\u5c42\uff1a\u6d41\u91cf\u83b7\u53d6\u5de5\u5177 (\u201c\u4fa6\u5bdf\u5175\u201d\u4e0e\u201c\u7a81\u51fb\u961f\u201d)<\/strong> \u8fd9\u4e00\u5c42\u7684\u5de5\u5177\uff0c\u76ee\u6807\u662f\u201c\u627e\u5230\u4eba\u201d\u548c\u201c\u89e6\u8fbe\u4eba\u201d\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6570\u636e\u5206\u6790\u4e0e\u6316\u77ff\u7c7b<\/strong>\uff1a\u5982Ahrefs\/Semrush (\u7528\u4e8eSEO\u5173\u952e\u8bcd\u548c\u7ade\u54c1\u5206\u6790)\uff0c\u5404\u7c7b\u884c\u4e1a\u6570\u636e\u62a5\u544a\uff0c\u793e\u7fa4\u6210\u5458\u6293\u53d6\u5de5\u5177\u7b49\u3002\u5b83\u4eec\u662f\u4f60\u7684\u201c\u4fa6\u5bdf\u5175\u201d\uff0c\u5e2e\u4f60\u627e\u5230\u76ee\u6807\u7528\u6237\u5728\u54ea\u91cc\u3002<\/li>\n\n\n\n<li><strong>\u4fe1\u606f\u89e6\u8fbe\u7c7b<\/strong>\uff1a\u5982EDM\u90ae\u4ef6\u8425\u9500\u5e73\u53f0 (Mailchimp)\uff0c\u77ed\u4fe1\u7fa4\u53d1\u901a\u9053\uff0c\u4ee5\u53ca\u5404\u7c7b\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u7684\u5e7f\u544a\u6295\u653e\u7cfb\u7edf\uff08\u5982Facebook Ads Manager\uff09\u3002\u5b83\u4eec\u662f\u4f60\u7684\u201c\u7a81\u51fb\u961f\u201d\uff0c\u8d1f\u8d23\u5c06\u4f60\u7684\u4fe1\u606f\u6295\u9001\u5230\u76ee\u6807\u7528\u6237\u9762\u524d\u3002<\/li>\n\n\n\n<li><strong>\u98ce\u9669<\/strong>\uff1a\u8fd9\u4e9b\u5de5\u5177\u672c\u8eab\u98ce\u9669\u4e0d\u5927\uff0c\u4f46\u5b83\u4eec\u4ea7\u751f\u7684\u201c\u7ed3\u679c\u201d\uff08\u5373\u5927\u91cf\u7684\u6f5c\u5728\u5ba2\u6237\u548c\u9700\u8981\u89e6\u8fbe\u7684\u52a8\u4f5c\uff09\uff0c\u4f1a\u7ed9\u4e0b\u4e00\u5c42\u5e26\u6765\u5de8\u5927\u538b\u529b\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u7b2c\u4e8c\u5c42\uff1a\u5185\u5bb9\u627f\u8f7d\u4e0e\u4e92\u52a8\u5de5\u5177 (\u201c\u4e3b\u9635\u5730\u201d)<\/strong> \u8fd9\u4e00\u5c42\u7684\u5de5\u5177\uff0c\u662f\u4f60\u7684\u54c1\u724c\u548c\u4fe1\u606f\u5c55\u793a\u7684\u5e73\u53f0\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7f51\u7ad9\/\u843d\u5730\u9875<\/strong>\uff1a\u5982WordPress, Shopify\u7b49\u5efa\u7ad9\u7cfb\u7edf\uff0c\u4ee5\u53ca\u5404\u7c7b\u7740\u9646\u9875\u5236\u4f5c\u5de5\u5177\u3002<\/li>\n\n\n\n<li><strong>\u793e\u4ea4\u5a92\u4f53\u4e3b\u9875<\/strong>\uff1a\u4f60\u7684Facebook\u5b98\u65b9\u4e3b\u9875\u3001\u5fae\u4fe1\u516c\u4f17\u53f7\u3001\u4f01\u4e1a\u5fae\u535a\u7b49\u3002<\/li>\n\n\n\n<li><strong>\u5185\u5bb9\u521b\u4f5c\u5de5\u5177<\/strong>\uff1a\u5982Canva\uff08\u4f5c\u56fe\uff09\u3001\u526a\u6620\uff08\u89c6\u9891\uff09\u3001ChatGPT\uff08\u6587\u6848\u8f85\u52a9\uff09\u7b49\u3002<\/li>\n\n\n\n<li><strong>\u98ce\u9669<\/strong>\uff1a\u8fd9\u4e00\u5c42\u7684\u98ce\u9669\u5728\u4e8e\u5185\u5bb9\u7684\u5408\u89c4\u6027\uff0c\u4f46\u66f4\u5927\u7684\u98ce\u9669\u6765\u81ea\u4e8e\u4e3a\u4e86\u7ef4\u62a4\u548c\u63a8\u5e7f\u8fd9\u4e9b\u201c\u4e3b\u9635\u5730\u201d\u800c\u4ea7\u751f\u7684\u201c\u8d26\u53f7\u5b89\u5168\u201d\u95ee\u9898\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u7b2c\u4e09\u5c42\uff1a\u8d26\u53f7\u5b89\u5168\u4e0e\u7ba1\u7406\u5de5\u5177 (\u201c\u540e\u52e4\u4e0e\u603b\u6307\u6325\u90e8\u201d)<\/strong> \u8fd9\u662f\u6574\u4e2a\u94fe\u8def\u4e2d\u6700\u91cd\u8981\u3001\u4e5f\u6700\u5bb9\u6613\u88ab\u5ffd\u89c6\u7684\u4e00\u73af\u3002\u5b83\u4e0d\u76f4\u63a5\u4ea7\u751f\u6d41\u91cf\uff0c\u4f46\u5b83\u51b3\u5b9a\u4e86\u4f60\u524d\u4e24\u5c42\u6240\u6709\u7684\u52aa\u529b\uff0c\u80fd\u5426\u5b89\u5168\u3001\u6301\u7eed\u5730\u5b58\u5728\u4e0b\u53bb\u3002\u5982\u679c\u8fd9\u4e00\u5c42\u5d29\u6e83\uff0c\u524d\u4e24\u5c42\u5c06\u77ac\u95f4\u5931\u53bb\u610f\u4e49\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6838\u5fc3\u75db\u70b9<\/strong>\uff1a\u6240\u6709\u5e73\u53f0\u90fd\u4e25\u7981\u201c\u591a\u8d26\u53f7\u8fdd\u89c4\u64cd\u4f5c\u201d\u3002\u800c\u4e3a\u4e86\u6269\u5927\u63a8\u5e7f\u6548\u679c\uff0c\u6211\u4eec\u53c8\u5fc5\u987b\u4f7f\u7528\u591a\u8d26\u53f7\u77e9\u9635\u3002\u8fd9\u4e2a\u77db\u76fe\uff0c\u662f\u6240\u6709\u7f51\u7edc\u63a8\u5e7f\u7684\u201c\u6b7b\u7ed3\u201d\u3002<\/li>\n\n\n\n<li><strong>\u7ec8\u6781\u89e3\u51b3\u65b9\u6848<\/strong>\uff1a<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u3002<\/li>\n<\/ul>\n\n\n\n<p><strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\uff0c\u6b63\u662f\u5904\u4e8e\u8fd9\u4e2a\u201c\u8d26\u53f7\u5b89\u5168\u4e0e\u7ba1\u7406\u201d\u7684\u6838\u5fc3\u5c42\u3002\u5b83\u4e0d\u662f\u4e00\u4e2a\u7b80\u5355\u7684\u201c\u5de5\u5177\u201d\uff0c\u800c\u662f\u6574\u4e2a\u63a8\u5e7f\u4f53\u7cfb\u7684\u201c\u64cd\u4f5c\u7cfb\u7edf\u201d\u548c\u201c\u5b89\u5168\u57fa\u77f3\u201d\u3002\u5b83\u662f\u4e00\u6b3e<strong>\u4e13\u4e3a\u8de8\u5883\u7535\u5546\u3001\u5e7f\u544a\u6295\u653e\u53ca\u6d77\u5916\u793e\u5a92\u8425\u9500\u8bbe\u8ba1\u7684\u9632\u5173\u8054\u8d85\u7ea7\u6d4f\u89c8\u5668<\/strong>\u3002<\/p>\n\n\n\n<p>\u5b83\u5982\u4f55\u4e32\u8054\u8d77\u6574\u4e2a\u94fe\u8def\uff1f \u62c9\u529b\u732b<strong>\u901a\u8fc7\u6a21\u62df\u72ec\u7279\u6d4f\u89c8\u5668\u6307\u7eb9\uff0c\u5b9e\u73b0\u4e00\u53f0\u7535\u8111\u591a\u5f00\u72ec\u7acb\u7a97\u53e3<\/strong>\uff0c\u4e3a\u4f60\u6240\u6709\u7684\u201c\u7a81\u51fb\u961f\u201d\u8d26\u53f7\u548c\u201c\u4e3b\u9635\u5730\u201d\u7ef4\u62a4\u8d26\u53f7\uff0c\u90fd\u63d0\u4f9b\u4e86\u4e00\u4e2a\u4e2a\u72ec\u7acb\u7684\u201c\u5b89\u5168\u5c4b\u201d\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4f60\u7528\u201c\u4fa6\u5bdf\u5175\u201d\u5de5\u5177\u627e\u5230\u76841000\u4e2a\u5ba2\u6237\uff0c\u53ef\u4ee5\u653e\u5fc3\u5730\u4ea4\u7ed9\u62c9\u529b\u732b\u91cc\u7ba1\u7406\u768450\u4e2a\u5b89\u5168\u7684Facebook\u5c0f\u53f7\u53bb\u5206\u6279\u89e6\u8fbe\u3002<\/li>\n\n\n\n<li>\u4f60\u7528\u5185\u5bb9\u521b\u4f5c\u5de5\u5177\u505a\u597d\u768410\u4efd\u7d20\u6750\uff0c\u53ef\u4ee5\u901a\u8fc7\u62c9\u529b\u732b\u91cc\u7ba1\u7406\u768410\u4e2a\u4e0d\u540c\u7684\u884c\u4e1a\u8bba\u575b\u8d26\u53f7\u53bb\u5206\u53d1\u3002<\/li>\n\n\n\n<li>\u4f60\u6240\u6709\u7684<strong>\u4e9a\u9a6c\u900a\u3001Facebook\u3001Google<\/strong>\u5e73\u53f0\u8d26\u53f7\uff0c\u90fd\u5728\u62c9\u529b\u732b\u8fd9\u4e2a\u201c\u603b\u6307\u6325\u90e8\u201d\u91cc\u88ab\u6e05\u6670\u3001\u5b89\u5168\u5730\u7ba1\u7406\uff0c<strong>\u9ad8\u6548\u89c4\u907f\u4e86\u8d26\u53f7\u5173\u8054\u98ce\u9669<\/strong>\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u5b83\u7684<strong>\u56e2\u961f\u534f\u4f5c\u529f\u80fd<\/strong>\uff0c\u66f4\u662f\u80fd\u8ba9\u4f60\u5c06\u4e0d\u540c\u5c42\u7ea7\u7684\u5de5\u5177\u548c\u8d26\u53f7\u6743\u9650\uff0c\u5b89\u5168\u5730\u5206\u914d\u7ed9\u56e2\u961f\u6210\u5458\uff0c<strong>\u52a9\u529b\u4f01\u4e1a\u63d0\u5347\u8fd0\u8425\u6548\u7387<\/strong>\u3002<\/p>\n\n\n\n<p>\u6240\u4ee5\uff0c\u5f53\u518d\u6709\u4eba\u95ee\u4f60\u7f51\u7edc\u63a8\u5e7f\u6709\u54ea\u4e9b\u5de5\u5177\u65f6\uff0c\u4e00\u4e2a\u4e13\u4e1a\u7684\u56de\u7b54\u5e94\u8be5\u662f\uff1a\u201c\u6211\u4eec\u6709\u8d1f\u8d23\u2018\u4fa6\u5bdf\u2019\u7684\u6570\u636e\u5de5\u5177\uff0c\u8d1f\u8d23\u2018\u5f3a\u653b\u2019\u7684\u6295\u653e\u5de5\u5177\uff0c\u8d1f\u8d23\u2018\u751f\u4ea7\u2019\u7684\u5185\u5bb9\u5de5\u5177\uff0c\u4f46\u6700\u6838\u5fc3\u7684\uff0c\u662f\u6211\u4eec\u62e5\u6709\u50cf<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u8fd9\u6837\uff0c\u8d1f\u8d23\u6240\u6709\u8d26\u53f7\u2018\u751f\u5b58\u4e0e\u5b89\u5168\u2019\u7684\u2018\u6307\u6325\u90e8\u2019\u5de5\u5177\u3002\u201d<\/p>\n\n\n\n<p><strong>\u884c\u52a8\u5efa\u8bae<\/strong>\uff1a\u8bf7\u7acb\u523b\u5ba1\u89c6\u4f60\u7684\u201c\u5de5\u5177\u7bb1\u201d\uff0c\u770b\u770b\u662f\u5426\u5b58\u5728\u201c\u5934\u91cd\u811a\u8f7b\u201d\uff0c\u53ea\u91cd\u89c6\u524d\u7aef\u5f15\u6d41\uff0c\u800c\u5ffd\u89c6\u540e\u7aef\u5b89\u5168\u7684\u81f4\u547d\u7f3a\u9677\u3002<strong>\u767b\u5f55\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u5b98\u65b9\u7f51\u7ad9<\/strong>\uff0c\u53bb\u4e86\u89e3\u4e00\u4e0b\u8fd9\u4e2a\u80fd\u8ba9\u4f60\u6574\u4e2a\u63a8\u5e7f\u94fe\u8def\u90fd\u7a33\u5982\u6cf0\u5c71\u7684\u201c\u5730\u57fa\u201d\u578b\u5de5\u5177\u3002\u5e76<strong>\u8054\u7cfb\u5ba2\u670d<\/strong>\uff0c<strong>\u9886\u53d63\u5929\u514d\u8d39\u8bd5\u7528<\/strong>\uff0c\u4e3a\u4f60\u7684\u63a8\u5e7f\u4e8b\u4e1a\uff0c\u8865\u4e0a\u6700\u5173\u952e\u7684\u4e00\u73af\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5f53\u8001\u677f\u6216\u5ba2\u6237\u95ee\u4f60\u201c\u7f51\u7edc\u63a8\u5e7f\u6709\u54ea\u4e9b\u5de5\u5177\uff1f\u201d\u65f6\uff0c\u4e00\u4e2a\u65b0\u624b\u8fd0\u8425\u53ef\u80fd\u4f1a\u7acb\u523b\u62a5\u51fa\u4e00\u5806\u540d\u8bcd\uff1a\u5fae\u4fe1\u8425\u9500\u8f6f\u4ef6\u3001SEO\u67e5\u8be2\u5de5\u5177\u3001 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4],"tags":[],"class_list":["post-4594","post","type-post","status-publish","format-standard","hentry","category-lalimao1"],"_links":{"self":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts\/4594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/comments?post=4594"}],"version-history":[{"count":1,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts\/4594\/revisions"}],"predecessor-version":[{"id":4604,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts\/4594\/revisions\/4604"}],"wp:attachment":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/media?parent=4594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/categories?post=4594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/tags?post=4594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}