{"id":1846,"date":"2025-04-16T10:26:56","date_gmt":"2025-04-16T02:26:56","guid":{"rendered":"https:\/\/www.lalimao.com\/information\/?p=1846"},"modified":"2025-04-17T10:24:15","modified_gmt":"2025-04-17T02:24:15","slug":"%e7%bd%91%e7%ab%99%e8%bf%90%e8%90%a5%e7%bd%91%e7%bb%9c%e8%bf%90%e8%90%a5%e6%8e%a8%e5%b9%bf%e6%96%b9%e6%a1%88","status":"publish","type":"post","link":"https:\/\/www.lalimao.com\/information\/1846.html","title":{"rendered":"\u7f51\u7ad9\u8fd0\u8425\u7f51\u7edc\u8fd0\u8425\u63a8\u5e7f\u65b9\u6848"},"content":{"rendered":"\n

\u4e00\u3001\u524d\u8a00\uff1a\u7f51\u7edc\u8fd0\u8425\u63a8\u5e7f\u7684\u91cd\u8981\u6027<\/h2>\n\n\n\n

\u5728\u5f53\u4eca\u6570\u5b57\u5316\u65f6\u4ee3\uff0c\u7f51\u7ad9\u8fd0\u8425\u548c\u7f51\u7edc\u63a8\u5e7f\u5df2\u6210\u4e3a\u4f01\u4e1a\u83b7\u53d6\u5ba2\u6237\u3001\u63d0\u5347\u54c1\u724c\u5f71\u54cd\u529b\u7684\u6838\u5fc3\u624b\u6bb5\u3002\u65e0\u8bba\u662f\u4f20\u7edf\u4f01\u4e1a\u8fd8\u662f\u8de8\u5883\u7535\u5546\uff0c\u90fd\u9700\u8981\u4e00\u5957\u7cfb\u7edf\u5316\u7684\u7f51\u7edc\u8fd0\u8425\u63a8\u5e7f\u65b9\u6848\u6765\u786e\u4fdd\u5728\u7ebf\u4e1a\u52a1\u7684\u6301\u7eed\u589e\u957f\u3002\u968f\u7740\u5168\u7403\u7535\u5546\u5e02\u573a\u7684\u84ec\u52c3\u53d1\u5c55\uff0c\u5982\u4f55\u9ad8\u6548\u7ba1\u7406\u591a\u4e2a\u5e73\u53f0\u8d26\u53f7\u3001\u89c4\u907f\u5173\u8054\u98ce\u9669\u6210\u4e3a\u8bb8\u591a\u8de8\u5883\u8fd0\u8425\u8005\u9762\u4e34\u7684\u96be\u9898\u3002<\/p>\n\n\n\n

\u9488\u5bf9\u8fd9\u4e00\u9700\u6c42\uff0c\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/a>\u5e94\u8fd0\u800c\u751f\u3002\u4f5c\u4e3a\u4e00\u6b3e\u4e13\u4e3a\u8de8\u5883\u7535\u5546\u3001\u5e7f\u544a\u6295\u653e\u53ca\u6d77\u5916\u793e\u5a92\u8425\u9500\u8bbe\u8ba1\u7684\u9632\u5173\u8054\u8d85\u7ea7\u6d4f\u89c8\u5668\uff0c\u5b83\u901a\u8fc7\u6a21\u62df\u72ec\u7279\u6d4f\u89c8\u5668\u6307\u7eb9\u5b9e\u73b0\u4e00\u53f0\u7535\u8111\u591a\u5f00\u72ec\u7acb\u7a97\u53e3\uff0c\u5b8c\u7f8e\u89e3\u51b3\u591a\u8d26\u53f7\u7ba1\u7406\u96be\u9898\uff0c\u652f\u6301\u4e9a\u9a6c\u900a\u3001Facebook\u3001Google\u7b49\u4e3b\u6d41\u5e73\u53f0\uff0c\u9ad8\u6548\u89c4\u907f\u8d26\u53f7\u5173\u8054\u98ce\u9669\u3002\u540c\u65f6\u63d0\u4f9b\u56e2\u961f\u534f\u4f5c\u529f\u80fd\uff0c\u52a9\u529b\u4f01\u4e1a\u63d0\u5347\u8fd0\u8425\u6548\u7387\uff0c\u662f\u8de8\u5883\u4e1a\u52a1\u591a\u8d26\u53f7\u7ba1\u7406\u7684\u5b89\u5168\u5229\u5668\u3002<\/p>\n\n\n\n

\u4e8c\u3001\u7f51\u7ad9\u8fd0\u8425\u63a8\u5e7f\u7684\u6838\u5fc3\u7b56\u7565<\/h2>\n\n\n\n

1. \u7cbe\u51c6\u5b9a\u4f4d\u4e0e\u76ee\u6807\u53d7\u4f17\u5206\u6790<\/h3>\n\n\n\n

\u6210\u529f\u7684\u7f51\u7ad9\u8fd0\u8425\u63a8\u5e7f\u59cb\u4e8e\u5bf9\u76ee\u6807\u53d7\u4f17\u7684\u7cbe\u51c6\u628a\u63e1\u3002\u901a\u8fc7\u5e02\u573a\u8c03\u7814\u548c\u6570\u636e\u5206\u6790\uff0c\u660e\u786e\u60a8\u7684\u6838\u5fc3\u7528\u6237\u7fa4\u4f53\u7279\u5f81\u3001\u9700\u6c42\u75db\u70b9\u53ca\u4e0a\u7f51\u4e60\u60ef\u3002\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u53ef\u4ee5\u5e2e\u52a9\u8fd0\u8425\u56e2\u961f\u5728\u4e0d\u540c\u5e73\u53f0\u4e0a\u521b\u5efa\u591a\u4e2a\u6d4b\u8bd5\u8d26\u53f7\uff0c\u8fdb\u884cA\/B\u6d4b\u8bd5\uff0c\u6536\u96c6\u66f4\u5168\u9762\u7684\u7528\u6237\u884c\u4e3a\u6570\u636e\u800c\u4e0d\u89e6\u53d1\u5e73\u53f0\u7684\u98ce\u63a7\u673a\u5236\u3002<\/p>\n\n\n\n

2. \u5185\u5bb9\u8425\u9500\u7b56\u7565<\/h3>\n\n\n\n

\u5185\u5bb9\u662f\u7f51\u7ad9\u8fd0\u8425\u7684\u7075\u9b42\u3002\u9ad8\u8d28\u91cf\u3001\u539f\u521b\u6027\u5f3a\u4e14\u7b26\u5408\u7528\u6237\u9700\u6c42\u7684\u5185\u5bb9\u80fd\u6709\u6548\u63d0\u5347\u7f51\u7ad9\u6743\u91cd\u548c\u7528\u6237\u7c98\u6027\u3002\u5efa\u8bae\uff1a<\/p>\n\n\n\n

    \n
  • \u5b9a\u671f\u66f4\u65b0\u884c\u4e1a\u8d44\u8baf\u3001\u4ea7\u54c1\u4f7f\u7528\u6307\u5357\u7b49\u5b9e\u7528\u5185\u5bb9<\/li>\n\n\n\n
  • \u521b\u4f5c\u89e3\u51b3\u7528\u6237\u75db\u70b9\u7684\u6df1\u5ea6\u6587\u7ae0<\/li>\n\n\n\n
  • \u5236\u4f5c\u56fe\u6587\u5e76\u8302\u3001\u89c6\u9891\u7ed3\u5408\u7684\u591a\u5a92\u4f53\u5185\u5bb9<\/li>\n\n\n\n
  • \u5229\u7528\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u7ba1\u7406\u591a\u4e2a\u793e\u4ea4\u5a92\u4f53\u8d26\u53f7\uff0c\u6269\u5927\u5185\u5bb9\u5206\u53d1\u6e20\u9053<\/li>\n<\/ul>\n\n\n\n

    3. \u641c\u7d22\u5f15\u64ce\u4f18\u5316(SEO)<\/h3>\n\n\n\n

    SEO\u662f\u7f51\u7ad9\u83b7\u53d6\u81ea\u7136\u6d41\u91cf\u7684\u91cd\u8981\u624b\u6bb5\uff0c\u5305\u62ec\uff1a<\/p>\n\n\n\n

      \n
    • \u5173\u952e\u8bcd\u7814\u7a76\u4e0e\u5e03\u5c40\uff1a\u9009\u62e9\u641c\u7d22\u91cf\u5927\u3001\u7ade\u4e89\u9002\u4e2d\u7684\u5173\u952e\u8bcd<\/li>\n\n\n\n
    • \u7f51\u7ad9\u7ed3\u6784\u4f18\u5316\uff1a\u786e\u4fdd\u5bfc\u822a\u6e05\u6670\u3001URL\u7b80\u6d01\u3001\u5185\u94fe\u5408\u7406<\/li>\n\n\n\n
    • \u9875\u9762\u5143\u7d20\u4f18\u5316\uff1a\u6807\u9898\u3001\u63cf\u8ff0\u3001\u56fe\u7247ALT\u6807\u7b7e\u7b49<\/li>\n\n\n\n
    • \u79fb\u52a8\u7aef\u9002\u914d\uff1a\u54cd\u5e94\u5f0f\u8bbe\u8ba1\u63d0\u5347\u79fb\u52a8\u7528\u6237\u4f53\u9a8c<\/li>\n\n\n\n
    • \u5916\u94fe\u5efa\u8bbe\uff1a\u83b7\u53d6\u9ad8\u8d28\u91cf\u5916\u90e8\u94fe\u63a5\u63d0\u5347\u7f51\u7ad9\u6743\u5a01\u6027<\/li>\n<\/ul>\n\n\n\n

      4. \u793e\u4ea4\u5a92\u4f53\u8425\u9500<\/h3>\n\n\n\n

      \u793e\u4ea4\u5a92\u4f53\u5df2\u6210\u4e3a\u7f51\u7ad9\u5f15\u6d41\u7684\u91cd\u8981\u6e20\u9053\u3002\u901a\u8fc7Facebook\u3001Twitter\u3001Instagram\u7b49\u5e73\u53f0\uff1a<\/p>\n\n\n\n

        \n
      • \u5efa\u7acb\u54c1\u724c\u5b98\u65b9\u8d26\u53f7\uff0c\u5b9a\u671f\u53d1\u5e03\u6709\u4ef7\u503c\u5185\u5bb9<\/li>\n\n\n\n
      • \u4e0e\u884c\u4e1aKOL\u5408\u4f5c\u6269\u5927\u5f71\u54cd\u529b<\/li>\n\n\n\n
      • \u5f00\u5c55\u4e92\u52a8\u6d3b\u52a8\u63d0\u5347\u7528\u6237\u53c2\u4e0e\u5ea6<\/li>\n\n\n\n
      • \u4f7f\u7528\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u7ba1\u7406\u591a\u4e2a\u793e\u5a92\u8d26\u53f7\uff0c\u907f\u514d\u56e0\u8d26\u53f7\u5173\u8054\u5bfc\u81f4\u5c01\u7981\u98ce\u9669<\/li>\n<\/ul>\n\n\n\n

        \u4e09\u3001\u8de8\u5883\u7535\u5546\u8fd0\u8425\u63a8\u5e7f\u7684\u7279\u6b8a\u7b56\u7565<\/h2>\n\n\n\n
        \"\"<\/figure>\n\n\n\n

        \u8de8\u5883\u7535\u5546\u8fd0\u8425\u9762\u4e34\u8bed\u8a00\u3001\u6587\u5316\u3001\u652f\u4ed8\u3001\u7269\u6d41\u7b49\u591a\u91cd\u6311\u6218\uff0c\u63a8\u5e7f\u7b56\u7565\u4e5f\u9700\u56e0\u5730\u5236\u5b9c\u3002<\/p>\n\n\n\n

        1. \u591a\u5e73\u53f0\u8d26\u53f7\u7ba1\u7406<\/h3>\n\n\n\n

        \u8de8\u5883\u7535\u5546\u5f80\u5f80\u9700\u8981\u5728\u4e9a\u9a6c\u900a\u3001eBay\u3001Shopify\u7b49\u591a\u4e2a\u5e73\u53f0\u5f00\u8bbe\u5e97\u94fa\uff0c\u7ba1\u7406\u591a\u4e2a\u8d26\u53f7\u5bb9\u6613\u89e6\u53d1\u5e73\u53f0\u7684\u98ce\u63a7\u673a\u5236\u3002\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u901a\u8fc7\u6a21\u62df\u72ec\u7279\u6d4f\u89c8\u5668\u6307\u7eb9\uff0c\u5b9e\u73b0\u4e00\u53f0\u7535\u8111\u591a\u5f00\u72ec\u7acb\u7a97\u53e3\uff0c\u5b8c\u7f8e\u89e3\u51b3\u591a\u8d26\u53f7\u7ba1\u7406\u96be\u9898\uff0c\u9ad8\u6548\u89c4\u907f\u8d26\u53f7\u5173\u8054\u98ce\u9669\u3002<\/p>\n\n\n\n

        2. \u672c\u5730\u5316\u8fd0\u8425<\/h3>\n\n\n\n
          \n
        • \u8bed\u8a00\u672c\u5730\u5316\uff1a\u63d0\u4f9b\u51c6\u786e\u7684\u76ee\u6807\u5e02\u573a\u8bed\u8a00\u7248\u672c<\/li>\n\n\n\n
        • \u652f\u4ed8\u65b9\u5f0f\u672c\u5730\u5316\uff1a\u63a5\u5165\u5f53\u5730\u5e38\u7528\u652f\u4ed8\u6e20\u9053<\/li>\n\n\n\n
        • \u8425\u9500\u5185\u5bb9\u672c\u5730\u5316\uff1a\u7b26\u5408\u5f53\u5730\u6587\u5316\u4e60\u60ef\u548c\u6d88\u8d39\u5fc3\u7406<\/li>\n\n\n\n
        • \u5ba2\u670d\u54cd\u5e94\u672c\u5730\u5316\uff1a\u8003\u8651\u65f6\u533a\u5dee\u5f02\u63d0\u4f9b\u53ca\u65f6\u670d\u52a1<\/li>\n<\/ul>\n\n\n\n

          3. \u6d77\u5916\u5e7f\u544a\u6295\u653e\u4f18\u5316<\/h3>\n\n\n\n

          Google Ads\u3001Facebook Ads\u662f\u8de8\u5883\u7535\u5546\u83b7\u53d6\u6d41\u91cf\u7684\u91cd\u8981\u6e20\u9053\u3002\u4f7f\u7528\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u53ef\u4ee5\uff1a<\/p>\n\n\n\n

            \n
          • \u7ba1\u7406\u591a\u4e2a\u5e7f\u544a\u8d26\u53f7\uff0c\u6d4b\u8bd5\u4e0d\u540c\u6295\u653e\u7b56\u7565<\/li>\n\n\n\n
          • \u907f\u514d\u56e0\u8d26\u53f7\u5173\u8054\u5bfc\u81f4\u7684\u5e7f\u544a\u8d26\u6237\u5c01\u7981<\/li>\n\n\n\n
          • \u56e2\u961f\u534f\u4f5c\u529f\u80fd\u8ba9\u5e7f\u544a\u4f18\u5316\u5e08\u9ad8\u6548\u914d\u5408<\/li>\n<\/ul>\n\n\n\n

            \u56db\u3001\u6570\u636e\u5206\u6790\u4e0e\u8fd0\u8425\u4f18\u5316<\/h2>\n\n\n\n

            \u6570\u636e\u9a71\u52a8\u7684\u51b3\u7b56\u662f\u7f51\u7edc\u8fd0\u8425\u63a8\u5e7f\u6210\u529f\u7684\u5173\u952e\u3002<\/p>\n\n\n\n

            1. \u5173\u952e\u6307\u6807\u76d1\u63a7<\/h3>\n\n\n\n
              \n
            • \u6d41\u91cf\u6307\u6807\uff1aUV\u3001PV\u3001\u8df3\u51fa\u7387\u3001\u505c\u7559\u65f6\u95f4<\/li>\n\n\n\n
            • \u8f6c\u5316\u6307\u6807\uff1a\u6ce8\u518c\u91cf\u3001\u8be2\u76d8\u91cf\u3001\u8ba2\u5355\u91cf<\/li>\n\n\n\n
            • \u7528\u6237\u884c\u4e3a\uff1a\u70b9\u51fb\u70ed\u56fe\u3001\u8f6c\u5316\u8def\u5f84<\/li>\n\n\n\n
            • \u6e20\u9053\u6548\u679c\uff1a\u5404\u63a8\u5e7f\u6e20\u9053\u7684ROI\u5206\u6790<\/li>\n<\/ul>\n\n\n\n

              2. A\/B\u6d4b\u8bd5<\/h3>\n\n\n\n

              \u901a\u8fc7\u5bf9\u6bd4\u4e0d\u540c\u7248\u672c\u7684\u9875\u9762\u8bbe\u8ba1\u3001\u5e7f\u544a\u6587\u6848\u3001\u4fc3\u9500\u7b56\u7565\u7b49\uff0c\u627e\u51fa\u6700\u4f18\u65b9\u6848\u3002\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u652f\u6301\u591a\u8d26\u53f7\u540c\u65f6\u6d4b\u8bd5\uff0c\u52a0\u901f\u6570\u636e\u6536\u96c6\u8fc7\u7a0b\u3002<\/p>\n\n\n\n

              3. \u7528\u6237\u53cd\u9988\u6536\u96c6<\/h3>\n\n\n\n
                \n
              • \u5728\u7ebf\u8c03\u67e5\u95ee\u5377<\/li>\n\n\n\n
              • \u5ba2\u670d\u6c9f\u901a\u8bb0\u5f55\u5206\u6790<\/li>\n\n\n\n
              • \u793e\u4ea4\u5a92\u4f53\u4e92\u52a8\u76d1\u6d4b<\/li>\n\n\n\n
              • \u4ea7\u54c1\u8bc4\u4ef7\u5206\u6790<\/li>\n<\/ul>\n\n\n\n

                \u4e94\u3001\u56e2\u961f\u534f\u4f5c\u4e0e\u6548\u7387\u63d0\u5347<\/h2>\n\n\n\n

                \u7f51\u7edc\u8fd0\u8425\u63a8\u5e7f\u5f80\u5f80\u9700\u8981\u591a\u90e8\u95e8\u534f\u4f5c\uff0c\u6548\u7387\u5de5\u5177\u7684\u9009\u62e9\u81f3\u5173\u91cd\u8981\u3002<\/p>\n\n\n\n

                1. \u56e2\u961f\u5206\u5de5\u4e0e\u6743\u9650\u7ba1\u7406<\/h3>\n\n\n\n

                \u660e\u786e\u5404\u6210\u5458\u804c\u8d23\uff0c\u8bbe\u7f6e\u76f8\u5e94\u64cd\u4f5c\u6743\u9650\u3002\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u63d0\u4f9b\u56e2\u961f\u534f\u4f5c\u529f\u80fd\uff0c\u652f\u6301\u591a\u4eba\u540c\u65f6\u7ba1\u7406\u4e0d\u540c\u8d26\u53f7\uff0c\u4e14\u64cd\u4f5c\u8bb0\u5f55\u53ef\u8ffd\u6eaf\uff0c\u65e2\u4fdd\u969c\u5b89\u5168\u53c8\u63d0\u5347\u6548\u7387\u3002<\/p>\n\n\n\n

                2. \u5de5\u4f5c\u6d41\u7a0b\u6807\u51c6\u5316<\/h3>\n\n\n\n
                  \n
                • \u5236\u5b9a\u5185\u5bb9\u53d1\u5e03\u6d41\u7a0b<\/li>\n\n\n\n
                • \u5efa\u7acb\u5e7f\u544a\u6295\u653e\u5ba1\u6838\u673a\u5236<\/li>\n\n\n\n
                • \u89c4\u8303\u5ba2\u6237\u54cd\u5e94\u6807\u51c6<\/li>\n\n\n\n
                • \u8bbe\u7f6e\u6570\u636e\u62a5\u544a\u5468\u671f<\/li>\n<\/ul>\n\n\n\n

                  3. \u5de5\u5177\u6574\u5408<\/h3>\n\n\n\n

                  \u9009\u62e9\u80fd\u63d0\u9ad8\u5de5\u4f5c\u6548\u7387\u7684\u5de5\u5177\u7ec4\u5408\uff0c\u5982\uff1a<\/p>\n\n\n\n

                    \n
                  • \u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\uff1a\u591a\u8d26\u53f7\u5b89\u5168\u7ba1\u7406<\/li>\n\n\n\n
                  • Google Analytics\uff1a\u7f51\u7ad9\u6570\u636e\u5206\u6790<\/li>\n\n\n\n
                  • SEMrush\uff1aSEO\u7ade\u4e89\u5206\u6790<\/li>\n\n\n\n
                  • Hootsuite\uff1a\u793e\u4ea4\u5a92\u4f53\u7ba1\u7406<\/li>\n<\/ul>\n\n\n\n

                    \u516d\u3001\u98ce\u9669\u7ba1\u7406\u4e0e\u5e94\u5bf9\u7b56\u7565<\/h2>\n\n\n\n

                    1. \u8d26\u53f7\u5b89\u5168\u98ce\u9669<\/h3>\n\n\n\n

                    \u591a\u8d26\u53f7\u8fd0\u8425\u6700\u5927\u7684\u98ce\u9669\u662f\u8d26\u53f7\u5173\u8054\u5bfc\u81f4\u6279\u91cf\u5c01\u7981\u3002\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u901a\u8fc7\u6a21\u62df\u72ec\u7279\u6d4f\u89c8\u5668\u6307\u7eb9\uff0c\u4e3a\u6bcf\u4e2a\u8d26\u53f7\u521b\u5efa\u72ec\u7acb\u73af\u5883\uff0c\u6709\u6548\u9632\u6b62\u5e73\u53f0\u901a\u8fc7\u6d4f\u89c8\u5668\u6307\u7eb9\u8bc6\u522b\u8d26\u53f7\u5173\u8054\u3002<\/p>\n\n\n\n

                    2. \u6570\u636e\u5b89\u5168\u98ce\u9669<\/h3>\n\n\n\n
                      \n
                    • \u5b9a\u671f\u5907\u4efd\u7f51\u7ad9\u6570\u636e<\/li>\n\n\n\n
                    • \u4f7f\u7528\u5b89\u5168\u534f\u8bae(HTTPS)<\/li>\n\n\n\n
                    • \u52a0\u5f3a\u670d\u52a1\u5668\u5b89\u5168\u9632\u62a4<\/li>\n\n\n\n
                    • \u9650\u5236\u5458\u5de5\u6570\u636e\u8bbf\u95ee\u6743\u9650<\/li>\n<\/ul>\n\n\n\n

                      3. \u6cd5\u5f8b\u5408\u89c4\u98ce\u9669<\/h3>\n\n\n\n
                        \n
                      • \u9075\u5b88\u76ee\u6807\u5e02\u573a\u6570\u636e\u4fdd\u62a4\u6cd5\u89c4(\u5982GDPR)<\/li>\n\n\n\n
                      • \u786e\u4fdd\u5e7f\u544a\u5185\u5bb9\u7b26\u5408\u5f53\u5730\u6cd5\u5f8b<\/li>\n\n\n\n
                      • \u4ea7\u54c1\u63cf\u8ff0\u771f\u5b9e\u51c6\u786e\uff0c\u907f\u514d\u865a\u5047\u5ba3\u4f20<\/li>\n<\/ul>\n\n\n\n

                        \u4e03\u3001\u9884\u7b97\u89c4\u5212\u4e0eROI\u8bc4\u4f30<\/h2>\n\n\n\n

                        1. \u63a8\u5e7f\u9884\u7b97\u5206\u914d<\/h3>\n\n\n\n

                        \u6839\u636e\u4e1a\u52a1\u76ee\u6807\u548c\u6e20\u9053\u6548\u679c\u5408\u7406\u5206\u914d\u9884\u7b97\uff0c\u5e38\u89c1\u5206\u914d\u6bd4\u4f8b\uff1a<\/p>\n\n\n\n

                          \n
                        • SEO\u4f18\u5316\uff1a20%-30%<\/li>\n\n\n\n
                        • \u4ed8\u8d39\u5e7f\u544a\uff1a30%-50%<\/li>\n\n\n\n
                        • \u5185\u5bb9\u521b\u4f5c\uff1a15%-25%<\/li>\n\n\n\n
                        • \u5de5\u5177\u6295\u5165\uff1a10%-15%<\/li>\n<\/ul>\n\n\n\n

                          2. ROI\u8ba1\u7b97\u4e0e\u4f18\u5316<\/h3>\n\n\n\n

                          \u5b9a\u671f\u8bc4\u4f30\u5404\u6e20\u9053\u6295\u5165\u4ea7\u51fa\u6bd4\uff0c\u53ca\u65f6\u8c03\u6574\u7b56\u7565\uff1a<\/p>\n\n\n\n

                          ROI = (\u6536\u76ca-\u6210\u672c)\/\u6210\u672c \u00d7 100%<\/p>\n\n\n\n

                          \u901a\u8fc7\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u7ba1\u7406\u7684\u591a\u8d26\u53f7\u6570\u636e\u53ef\u4ee5\u66f4\u5168\u9762\u8bc4\u4f30\u4e0d\u540c\u7b56\u7565\u6548\u679c\uff0c\u907f\u514d\u56e0\u5355\u4e00\u8d26\u53f7\u6570\u636e\u504f\u5dee\u5bfc\u81f4\u8bef\u5224\u3002<\/p>\n\n\n\n

                          \u516b\u3001\u6210\u529f\u6848\u4f8b\u5206\u4eab<\/h2>\n\n\n\n

                          \u67d0\u8de8\u5883\u7535\u5546\u4f01\u4e1a\u4f7f\u7528\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u540e\uff1a<\/p>\n\n\n\n

                            \n
                          • \u4e9a\u9a6c\u900a\u5e97\u94fa\u8d26\u53f7\u4ece3\u4e2a\u6269\u5c55\u523015\u4e2a\uff0c\u65e0\u5173\u8054\u98ce\u9669<\/li>\n\n\n\n
                          • Facebook\u5e7f\u544a\u8d26\u53f7\u5b58\u6d3b\u7387\u4ece60%\u63d0\u5347\u81f398%<\/li>\n\n\n\n
                          • \u56e2\u961f\u534f\u4f5c\u6548\u7387\u63d0\u534740%<\/li>\n\n\n\n
                          • \u534a\u5e74\u5185GMV\u589e\u957f300%<\/li>\n<\/ul>\n\n\n\n

                            \u4f01\u4e1a\u8d1f\u8d23\u4eba\u8868\u793a\uff1a”\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u89e3\u51b3\u4e86\u6211\u4eec\u591a\u8d26\u53f7\u7ba1\u7406\u7684\u6838\u5fc3\u75db\u70b9\uff0c\u73b0\u5728\u53ef\u4ee5\u5b89\u5fc3\u6269\u5927\u8fd0\u8425\u89c4\u6a21\u4e86\u3002”<\/p>\n\n\n\n

                            \u4e5d\u3001\u603b\u7ed3\u4e0e\u884c\u52a8\u5efa\u8bae<\/h2>\n\n\n\n

                            \u4e00\u5957\u5b8c\u6574\u7684\u7f51\u7ad9\u8fd0\u8425\u7f51\u7edc\u8fd0\u8425\u63a8\u5e7f\u65b9\u6848\u9700\u8981\u7ed3\u5408\u4f01\u4e1a\u5b9e\u9645\u60c5\u51b5\u5236\u5b9a\uff0c\u4f46\u6838\u5fc3\u79bb\u4e0d\u5f00\u7cbe\u51c6\u5b9a\u4f4d\u3001\u5185\u5bb9\u5efa\u8bbe\u3001\u6e20\u9053\u62d3\u5c55\u3001\u6570\u636e\u5206\u6790\u548c\u56e2\u961f\u534f\u4f5c\u3002\u5bf9\u4e8e\u8de8\u5883\u7535\u5546\u548c\u591a\u8d26\u53f7\u8fd0\u8425\u8005\uff0c\u8d26\u53f7\u5b89\u5168\u7ba1\u7406\u662f\u57fa\u7840\u4fdd\u969c\u3002<\/p>\n\n\n\n

                            \u6211\u4eec\u63a8\u8350\u4f7f\u7528\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668\u8fd9\u6b3e\u4e13\u4e3a\u8de8\u5883\u7535\u5546\u3001\u5e7f\u544a\u6295\u653e\u53ca\u6d77\u5916\u793e\u5a92\u8425\u9500\u8bbe\u8ba1\u7684\u9632\u5173\u8054\u8d85\u7ea7\u6d4f\u89c8\u5668\u3002\u5b83\u901a\u8fc7\u6a21\u62df\u72ec\u7279\u6d4f\u89c8\u5668\u6307\u7eb9\u5b9e\u73b0\u4e00\u53f0\u7535\u8111\u591a\u5f00\u72ec\u7acb\u7a97\u53e3\uff0c\u5b8c\u7f8e\u89e3\u51b3\u591a\u8d26\u53f7\u7ba1\u7406\u96be\u9898\uff0c\u652f\u6301\u4e9a\u9a6c\u900a\u3001Facebook\u3001Google\u7b49\u4e3b\u6d41\u5e73\u53f0\uff0c\u9ad8\u6548\u89c4\u907f\u8d26\u53f7\u5173\u8054\u98ce\u9669\u3002\u540c\u65f6\u63d0\u4f9b\u56e2\u961f\u534f\u4f5c\u529f\u80fd\uff0c\u52a9\u529b\u4f01\u4e1a\u63d0\u5347\u8fd0\u8425\u6548\u7387\uff0c\u662f\u8de8\u5883\u4e1a\u52a1\u591a\u8d26\u53f7\u7ba1\u7406\u7684\u5b89\u5168\u5229\u5668\u3002<\/p>\n\n\n\n

                            \u7acb\u5373\u884c\u52a8\uff1a\u767b\u5f55\u62c9\u529b\u732b\u6d4f\u89c8\u5668\u5b98\u65b9\u7f51\u7ad9\uff0c\u8054\u7cfb\u5ba2\u670d\u9886\u53d63\u5929\u8bd5\u7528\uff0c\u4f53\u9a8c\u9ad8\u6548\u5b89\u5168\u7684\u591a\u8d26\u53f7\u7ba1\u7406\u89e3\u51b3\u65b9\u6848\uff01<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

                            \u4e00\u3001\u524d\u8a00\uff1a\u7f51\u7edc\u8fd0\u8425\u63a8\u5e7f\u7684\u91cd\u8981\u6027 \u5728\u5f53\u4eca\u6570\u5b57\u5316\u65f6\u4ee3\uff0c\u7f51\u7ad9\u8fd0\u8425\u548c\u7f51\u7edc\u63a8\u5e7f\u5df2\u6210\u4e3a\u4f01\u4e1a\u83b7\u53d6\u5ba2\u6237\u3001\u63d0\u5347\u54c1\u724c\u5f71\u54cd\u529b\u7684\u6838\u5fc3\u624b […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1846","post","type-post","status-publish","format-standard","hentry","category-lalimao"],"_links":{"self":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts\/1846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/comments?post=1846"}],"version-history":[{"count":1,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts\/1846\/revisions"}],"predecessor-version":[{"id":1851,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/posts\/1846\/revisions\/1851"}],"wp:attachment":[{"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/media?parent=1846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/categories?post=1846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lalimao.com\/information\/wp-json\/wp\/v2\/tags?post=1846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}