{"id":1663,"date":"2025-04-11T11:07:56","date_gmt":"2025-04-11T03:07:56","guid":{"rendered":"https:\/\/www.lalimao.com\/information\/?p=1663"},"modified":"2025-04-11T11:07:56","modified_gmt":"2025-04-11T03:07:56","slug":"temu-vs-shein-vs-%e4%ba%9a%e9%a9%ac%e9%80%8a%ef%bc%9a2025%e5%b9%b4%e8%b7%a8%e5%a2%83%e7%94%b5%e5%95%86%e4%bd%8e%e4%bb%b7%e5%a4%a7%e6%88%98%e8%b0%81%e5%b0%86%e8%83%9c%e5%87%ba","status":"publish","type":"post","link":"https:\/\/www.lalimao.com\/information\/1663.html","title":{"rendered":"Temu vs Shein vs \u4e9a\u9a6c\u900a\uff1a2025\u5e74\u8de8\u5883\u7535\u5546\u201c\u4f4e\u4ef7\u5927\u6218\u201d\u8c01\u5c06\u80dc\u51fa\uff1f"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>\u5f15\u8a00\uff1a\u4f4e\u4ef7\u7ade\u4e89\u5e2d\u5377\u5168\u7403\uff0c\u8de8\u5883\u7535\u5546\u683c\u5c40\u751f\u53d8<\/strong><\/h2>\n\n\n\n<p>2025\u5e74\uff0c\u8de8\u5883\u7535\u5546\u5e02\u573a\u7ade\u4e89\u6108\u53d1\u6fc0\u70c8\uff0c\u4ee5Temu\u3001Shein\u548c\u4e9a\u9a6c\u900a\u4e3a\u4ee3\u8868\u7684\u5e73\u53f0\u7eb7\u7eb7\u52a0\u7801\u201c\u4f4e\u4ef7\u6218\u7565\u201d\uff0c\u4e89\u593a\u5168\u7403\u6d88\u8d39\u8005\u3002Temu\u51ed\u501f\u6781\u81f4\u4f4e\u4ef7\u548c\u793e\u4ea4\u88c2\u53d8\u8425\u9500\u8fc5\u901f\u5d1b\u8d77\uff0cShein\u4ee5\u5feb\u65f6\u5c1a+\u4f9b\u5e94\u94fe\u4f18\u52bf\u7a33\u5c45\u884c\u4e1a\u524d\u5217\uff0c\u800c\u4e9a\u9a6c\u900a\u5219\u4f9d\u9760\u6210\u719f\u7684\u7269\u6d41\u4f53\u7cfb\u548c\u54c1\u724c\u6548\u5e94\u6301\u7eed\u53d1\u529b\u3002\u5728\u8fd9\u573a\u4f4e\u4ef7\u5927\u6218\u4e2d\uff0c\u8c01\u80fd\u6700\u7ec8\u80dc\u51fa\uff1f\u8de8\u5883\u7535\u5546\u5356\u5bb6\u53c8\u8be5\u5982\u4f55\u5e03\u5c40\uff1f<\/p>\n\n\n\n<p>\u4e0e\u6b64\u540c\u65f6\uff0c\u591a\u5e73\u53f0\u8fd0\u8425\u7684\u5356\u5bb6\u9762\u4e34\u8d26\u53f7\u5173\u8054\u3001\u98ce\u63a7\u9650\u5236\u7b49\u6311\u6218\u3002\u5982\u4f55\u9ad8\u6548\u7ba1\u7406\u591a\u4e2a\u5e97\u94fa\uff0c\u907f\u514d\u56e0IP\u3001\u8bbe\u5907\u6307\u7eb9\u7b49\u95ee\u9898\u5bfc\u81f4\u5c01\u53f7\uff1f<strong><a href=\"https:\/\/www.lalimao.com\/\">\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/a>\u2014\u2014AI\u667a\u80fd\u8d26\u53f7\u9632\u5173\u8054\u4e13\u5bb6<\/strong>\uff0c\u52a9\u60a8\u5b89\u5168\u8fd0\u8425Temu\u3001Shein\u3001\u4e9a\u9a6c\u900a\u7b49\u591a\u4e2a\u5e73\u53f0\uff0c\u5f7b\u5e95\u89e3\u51b3\u8d26\u53f7\u5173\u8054\u98ce\u9669\uff0c\u8ba9\u8de8\u5883\u4e1a\u52a1\u65e0\u5fe7\u589e\u957f\uff01<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e00\u3001Temu\uff1a\u6781\u81f4\u4f4e\u4ef7+\u793e\u4ea4\u88c2\u53d8\uff0c\u80fd\u5426\u6301\u7eed\u589e\u957f\uff1f<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. \u4f4e\u4ef7\u7b56\u7565\u5e2d\u5377\u5168\u7403<\/strong><\/h3>\n\n\n\n<p>Temu\u81ea2022\u5e74\u4e0a\u7ebf\u4ee5\u6765\uff0c\u51ed\u501f\u201c\u8d85\u4f4e\u4ef7+\u514d\u90ae+\u793e\u4ea4\u88c2\u53d8\u201d\u6a21\u5f0f\u8fc5\u901f\u62a2\u5360\u5e02\u573a\u30022025\u5e74\uff0c\u5176\u5168\u7403\u7528\u6237\u5df2\u7a81\u78345\u4ebf\uff0c\u5c24\u5176\u5728\u6b27\u7f8e\u5e02\u573a\u589e\u957f\u8fc5\u731b\u3002Temu\u7684\u6838\u5fc3\u4f18\u52bf\u5728\u4e8e\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5de5\u5382\u76f4\u4f9b\u6a21\u5f0f<\/strong>\uff0c\u780d\u6389\u4e2d\u95f4\u5546\uff0c\u4ef7\u683c\u6bd4\u4e9a\u9a6c\u900a\u4f4e30%-50%\u3002<\/li>\n\n\n\n<li><strong>\u793e\u4ea4\u88c2\u53d8\u8425\u9500<\/strong>\uff0c\u901a\u8fc7\u201c\u9080\u8bf7\u597d\u53cb\u5f97\u73b0\u91d1\u201d\u7b56\u7565\u5feb\u901f\u83b7\u5ba2\u3002<\/li>\n\n\n\n<li><strong>\u5168\u6258\u7ba1\u6a21\u5f0f<\/strong>\uff0c\u964d\u4f4e\u5356\u5bb6\u8fd0\u8425\u96be\u5ea6\uff0c\u5438\u5f15\u4e2d\u5c0f\u5546\u5bb6\u5165\u9a7b\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. \u6311\u6218\uff1a\u4f4e\u4ef7\u80fd\u5426\u5e26\u6765\u957f\u671f\u76c8\u5229\uff1f<\/strong><\/h3>\n\n\n\n<p>\u5c3d\u7ba1Temu\u589e\u957f\u8fc5\u731b\uff0c\u4f46\u957f\u671f\u4f4e\u4ef7\u53ef\u80fd\u5bfc\u81f4\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5229\u6da6\u538b\u7f29<\/strong>\uff1a\u5356\u5bb6\u4f9d\u8d56\u5e73\u53f0\u8865\u8d34\uff0c\u76c8\u5229\u80fd\u529b\u53d7\u9650\u3002<\/li>\n\n\n\n<li><strong>\u7269\u6d41\u4e0e\u552e\u540e\u538b\u529b<\/strong>\uff1a\u4f4e\u4ef7\u5546\u54c1\u6613\u5f15\u53d1\u9000\u8d27\u548c\u5dee\u8bc4\uff0c\u5f71\u54cd\u590d\u8d2d\u7387\u3002<\/li>\n\n\n\n<li><strong>\u5408\u89c4\u98ce\u9669<\/strong>\uff1a\u90e8\u5206\u56fd\u5bb6\u52a0\u5f3a\u8de8\u5883\u7535\u5546\u76d1\u7ba1\uff0cTemu\u53ef\u80fd\u9762\u4e34\u66f4\u4e25\u683c\u5ba1\u67e5\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. \u5356\u5bb6\u5982\u4f55\u5e94\u5bf9\uff1f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u591a\u5e73\u53f0\u5e03\u5c40<\/strong>\uff1a\u907f\u514d\u8fc7\u5ea6\u4f9d\u8d56\u5355\u4e00\u5e73\u53f0\uff0c\u53ef\u540c\u6b65\u8fd0\u8425Shein\u3001\u4e9a\u9a6c\u900a\u3002<\/li>\n\n\n\n<li><strong>\u7cbe\u7ec6\u5316\u8fd0\u8425<\/strong>\uff1a\u4f18\u5316\u9009\u54c1\uff0c\u7ed3\u5408Temu\u6d41\u91cf\u7ea2\u5229\u6253\u9020\u7206\u6b3e\u3002<\/li>\n\n\n\n<li><strong>\u9632\u5173\u8054\u7ba1\u7406<\/strong>\uff1a\u4f7f\u7528<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\uff0c\u72ec\u7acb\u7ba1\u7406\u591a\u4e2aTemu\u5e97\u94fa\uff0c\u907f\u514d\u56e0\u8d26\u53f7\u5173\u8054\u5bfc\u81f4\u5c01\u53f7\u98ce\u9669\u3002<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"553\" height=\"235\" src=\"https:\/\/www.lalimao.com\/information\/wp-content\/uploads\/lalimao-image448.jpg\" alt=\"\" class=\"wp-image-452\" srcset=\"https:\/\/www.lalimao.com\/information\/wp-content\/uploads\/lalimao-image448.jpg 553w, https:\/\/www.lalimao.com\/information\/wp-content\/uploads\/lalimao-image448-300x127.jpg 300w\" sizes=\"auto, (max-width: 553px) 100vw, 553px\" \/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u63d0\u4f9b\u72ec\u521b\u7684\u72ec\u7acb\u6307\u7eb9\u73af\u5883\uff0c\u6bcf\u4e2a\u8d26\u53f7\u62e5\u6709\u72ec\u7acb\u6d4f\u89c8\u5668\u6307\u7eb9\uff0c\u5f7b\u5e95\u89c4\u907f\u5e73\u53f0\u68c0\u6d4b\uff0c\u8ba9\u60a8\u5b89\u5168\u8fd0\u8425\u591a\u4e2aTemu\u5e97\u94fa\uff01<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e8c\u3001Shein\uff1a\u5feb\u65f6\u5c1a+\u4f9b\u5e94\u94fe\u4f18\u52bf\uff0c\u80fd\u5426\u5b88\u4f4f\u5e02\u573a\u4efd\u989d\uff1f<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. \u5feb\u65f6\u5c1a\u5e1d\u56fd\u7684\u62a4\u57ce\u6cb3<\/strong><\/h3>\n\n\n\n<p>Shein\u51ed\u501f\u201c\u5c0f\u5355\u5feb\u53cd\u201d\u4f9b\u5e94\u94fe\u6a21\u5f0f\uff0c\u6210\u4e3a\u5168\u7403\u6700\u5927\u5feb\u65f6\u5c1a\u7535\u5546\u5e73\u53f0\u30022025\u5e74\uff0c\u5176\u4f30\u503c\u5df2\u8d85\u5343\u4ebf\u7f8e\u5143\uff0c\u6838\u5fc3\u4f18\u52bf\u5305\u62ec\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6781\u81f4\u4f9b\u5e94\u94fe\u6548\u7387<\/strong>\uff1a\u4ece\u8bbe\u8ba1\u5230\u4e0a\u67b6\u4ec5\u97007\u5929\uff0c\u8fdc\u8d85Zara\u3001H&amp;M\u3002<\/li>\n\n\n\n<li><strong>\u6570\u636e\u9a71\u52a8\u9009\u54c1<\/strong>\uff1a\u5229\u7528AI\u5206\u6790\u6d41\u884c\u8d8b\u52bf\uff0c\u7cbe\u51c6\u63a8\u9001\u7206\u6b3e\u3002<\/li>\n\n\n\n<li><strong>\u793e\u4ea4\u7535\u5546\u5e03\u5c40<\/strong>\uff1a\u901a\u8fc7TikTok\u3001Instagram\u7b49\u5e73\u53f0\u5f3a\u5316\u54c1\u724c\u5f71\u54cd\u529b\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. \u6311\u6218\uff1a\u7ade\u4e89\u52a0\u5267\uff0c\u589e\u957f\u653e\u7f13\uff1f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Temu\u4f4e\u4ef7\u51b2\u51fb<\/strong>\uff1a\u90e8\u5206\u6d88\u8d39\u8005\u8f6c\u5411\u66f4\u4fbf\u5b9c\u7684Temu\uff0cShein\u9762\u4e34\u7528\u6237\u5206\u6d41\u3002<\/li>\n\n\n\n<li><strong>\u53ef\u6301\u7eed\u6027\u4e89\u8bae<\/strong>\uff1a\u6b27\u7f8e\u5e02\u573a\u5bf9\u73af\u4fdd\u548c\u52b3\u5de5\u6743\u76ca\u8981\u6c42\u63d0\u9ad8\uff0cShein\u9700\u5e94\u5bf9ESG\u538b\u529b\u3002<\/li>\n\n\n\n<li><strong>\u54c1\u724c\u5347\u7ea7\u96be\u9898<\/strong>\uff1a\u5982\u4f55\u4ece\u201c\u4f4e\u4ef7\u5feb\u65f6\u5c1a\u201d\u8f6c\u5411\u4e2d\u9ad8\u7aef\u5e02\u573a\uff1f<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. \u5356\u5bb6\u5982\u4f55\u6293\u4f4f\u673a\u4f1a\uff1f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5dee\u5f02\u5316\u9009\u54c1<\/strong>\uff1a\u907f\u5f00Shein\u5f3a\u52bf\u7c7b\u76ee\uff0c\u4e13\u6ce8\u7ec6\u5206\u5e02\u573a\uff08\u5982\u5927\u7801\u670d\u88c5\u3001\u73af\u4fdd\u6750\u8d28\uff09\u3002<\/li>\n\n\n\n<li><strong>\u591a\u5e73\u53f0\u5206\u9500<\/strong>\uff1a\u5728Shein\u3001Temu\u3001\u4e9a\u9a6c\u900a\u540c\u6b65\u94fa\u8d27\uff0c\u964d\u4f4e\u5355\u4e00\u5e73\u53f0\u98ce\u9669\u3002<\/li>\n\n\n\n<li><strong>\u8d26\u53f7\u5b89\u5168\u7ba1\u7406<\/strong>\uff1a\u4f7f\u7528<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u7684AI\u9632\u5173\u8054\u6280\u672f\uff0c\u907f\u514dShein\u5e97\u94fa\u56e0\u767b\u5f55\u73af\u5883\u5f02\u5e38\u88ab\u5c01\u3002<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u62c9\u529b\u732b\u6d4f\u89c8\u5668<\/strong>\u652f\u6301\u591a\u8bbe\u5907\u5b9e\u65f6\u540c\u6b65\uff0c\u968f\u65f6\u968f\u5730\u7ba1\u7406Shein\u3001Temu\u3001\u4e9a\u9a6c\u900a\u5e97\u94fa\uff0c\u642d\u914dAI\u667a\u80fd\u9632\u62a4\u7cfb\u7edf\uff0c\u81ea\u52a8\u62e6\u622a\u6076\u610f\u8ffd\u8e2a\uff0c\u4fdd\u969c\u8d26\u53f7\u5b89\u5168\uff01<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u4e09\u3001\u4e9a\u9a6c\u900a\uff1a\u8001\u724c\u5de8\u5934\u5982\u4f55\u5e94\u5bf9\u4f4e\u4ef7\u6311\u6218\uff1f<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. \u4e9a\u9a6c\u900a\u7684\u5e94\u5bf9\u7b56\u7565<\/strong><\/h3>\n\n\n\n<p>\u9762\u5bf9Temu\u548cShein\u7684\u51b2\u51fb\uff0c\u4e9a\u9a6c\u900a\u57282025\u5e74\u91c7\u53d6\u4ee5\u4e0b\u63aa\u65bd\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u63a8\u51fa\u201c\u4f4e\u4ef7\u4e13\u533a\u201d<\/strong>\uff1a\u5bf9\u6807Temu\uff0c\u5438\u5f15\u4ef7\u683c\u654f\u611f\u578b\u6d88\u8d39\u8005\u3002<\/li>\n\n\n\n<li><strong>\u52a0\u5f3a\u7269\u6d41\u4f18\u52bf<\/strong>\uff1a\u7ee7\u7eed\u4f18\u5316FBA\uff08Fulfillment by Amazon\uff09\uff0c\u63d0\u5347\u914d\u9001\u901f\u5ea6\u3002<\/li>\n\n\n\n<li><strong>\u6276\u6301\u54c1\u724c\u5356\u5bb6<\/strong>\uff1a\u901a\u8fc7\u5e7f\u544a\u548c\u6d41\u91cf\u503e\u659c\uff0c\u5e2e\u52a9\u54c1\u724c\u5546\u5bb6\u63d0\u5347\u6ea2\u4ef7\u80fd\u529b\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. \u6311\u6218\uff1a\u4f4e\u4ef7\u6218\u662f\u5426\u524a\u5f31\u54c1\u724c\u5f62\u8c61\uff1f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u7b2c\u4e09\u65b9\u5356\u5bb6\u5185\u5377<\/strong>\uff1a\u4f4e\u4ef7\u7ade\u4e89\u5bfc\u81f4\u5229\u6da6\u4e0b\u964d\uff0c\u90e8\u5206\u5356\u5bb6\u9000\u51fa\u3002<\/li>\n\n\n\n<li><strong>\u5047\u8d27\u4e0e\u5408\u89c4\u95ee\u9898<\/strong>\uff1a\u4e9a\u9a6c\u900a\u4ecd\u9700\u52a0\u5f3a\u54c1\u63a7\uff0c\u907f\u514d\u56e0\u5047\u8d27\u5f71\u54cd\u53e3\u7891\u3002<\/li>\n\n\n\n<li><strong>\u65b0\u5174\u5e73\u53f0\u5206\u6d41<\/strong>\uff1a\u90e8\u5206\u6d88\u8d39\u8005\u8f6c\u5411Temu\u3001Shein\uff0c\u4e9a\u9a6c\u900a\u9700\u7559\u4f4f\u7528\u6237\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. \u5356\u5bb6\u5982\u4f55\u4f18\u5316\u8fd0\u8425\uff1f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u54c1\u724c\u5316\u8def\u7ebf<\/strong>\uff1a\u5728\u4e9a\u9a6c\u900a\u6253\u9020\u81ea\u6709\u54c1\u724c\uff0c\u63d0\u9ad8\u4ea7\u54c1\u6ea2\u4ef7\u3002<\/li>\n\n\n\n<li><strong>\u5e7f\u544a+\u7ad9\u5916\u5f15\u6d41<\/strong>\uff1a\u5229\u7528TikTok\u3001Google Ads\u5e26\u52a8\u4e9a\u9a6c\u900a\u5e97\u94fa\u9500\u91cf\u3002<\/li>\n\n\n\n<li><strong>\u591a\u8d26\u53f7\u9632\u5173\u8054<\/strong>\uff1a\u4e9a\u9a6c\u900a\u98ce\u63a7\u4e25\u683c\uff0c\u9700\u4f7f\u7528<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u9694\u79bb\u8d26\u53f7\uff0c\u907f\u514d\u56e0\u5173\u8054\u88ab\u5c01\u5e97\u3002<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow 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class=\"wp-block-heading\"><strong>2. \u7cbe\u7ec6\u5316\u8fd0\u8425\u662f\u5173\u952e<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6570\u636e\u9009\u54c1<\/strong>\uff1a\u5229\u7528\u5de5\u5177\u5206\u6790\u5e02\u573a\u8d8b\u52bf\uff0c\u907f\u514d\u76f2\u76ee\u8ddf\u5356\u3002<\/li>\n\n\n\n<li><strong>\u672c\u5730\u5316\u8fd0\u8425<\/strong>\uff1a\u9488\u5bf9\u4e0d\u540c\u5e02\u573a\u4f18\u5316Listing\u3001\u7269\u6d41\u548c\u5ba2\u670d\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. \u8d26\u53f7\u5b89\u5168\u662f\u5e95\u7ebf<\/strong><\/h3>\n\n\n\n<p>\u5e73\u53f0\u98ce\u63a7\u65e5\u76ca\u4e25\u683c\uff0c\u5356\u5bb6\u9700\u4f7f\u7528\u4e13\u4e1a\u5de5\u5177\u7ba1\u7406\u591a\u8d26\u53f7\u3002<strong>\u62c9\u529b\u732b\u6307\u7eb9\u6d4f\u89c8\u5668<\/strong>\u63d0\u4f9b\uff1a<br>\u2705 <strong>\u72ec\u7acb\u6307\u7eb9\u73af\u5883<\/strong>\uff0c\u5f7b\u5e95\u89c4\u907f\u5173\u8054\u98ce\u9669<br>\u2705 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